What we learned building SalesBot — HubSpot’s AI-powered chatbot selling assistant
When I first joined HubSpot’s Conversational Marketing team, most of our website chat volume was handled by humans. We had a global team of more
Marketing Intelligence: Surface insights into competitor content strategies
Imagine this: You’re a fly on the wall in your competitor’s marketing meeting. You hear
Be an Addition, Not a Substitution: Lessons from Tom Holland’s NA Beer Brand
When actor Tom Holland made the late-night rounds last October to talk about his new
The CMO’s playbook for competitive content marketing intelligence: How to outperform the competition in 2025
Imagine if you had a CMO Slack channel or WhatsApp group where every CMO shared
11 of the Best Social Media Campaign Examples (+ Key Takeaways for Your Strategy)
When you think of stand-out social media campaigns, what’s the first one that comes to
25 Live Video Stats Marketers Need to Know This Year
As a content marketer, I’m always on the hunt for effective ways to deliver content
