How to Measure a UGC Campaign: Metrics That Matter for Natural Brands
User Generated Content (UGC) campaigns can create a lot of data fast. Views, likes, saves,
6 Digital PR Strategies to Boost AI Visibility
Digital PR is the single most important strategy to win in AI search. A study
Micro-Creators vs. Organic Customers: Which UGC Strategy Is Right for Your Natural Brand?
Natural product brands hear “user-generated content” (UGC) and often treat it like one big content
The Reptilian Brain Myth: What “Lizard Brain” Marketing Gets Wrong
A popular way of viewing the human brain is to divided it into three parts:
What Brands Should Know About a Growing Number of Data Privacy Lawsuits Linked to Google Analytics & Meta Tracking
I’m happy to be the bearer of the super fun news that more and more