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People lie. They lie in focus groups, they lie on surveys and they lie to themselves. Culture can be seen as an organized lying function.

Why it matters In reading this blog, teams running an employee advocacy program will learn what LinkedIn posting cadence actually works for individual advocates, why

AI content is polarizing. When users spot that AI was used in art, backlash often follows. So, let’s run a quick experiment. Take a look

It doesn’t have to be well-crafted, historically important or aesthetically unique. It simply needs to be famous. Celebrity art is famous, with a story and

“Working in the studio is like building a ship in a bottle. Playing live is like being on a rowboat in the ocean.” Jerry Garcia

Marketing WITHOUT Market Research The results of several recent surveys of business buyers suggest that many of the marketing tactics currently used by B2B companies