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Marketing

Fit and Finish

Aug 29, 2026 Comment on Fit and Finish

Snap, crackle and pop. A set of German-made socket wrenches can turn a bolt in a similar way to a cheaper alternative, but it feels

Finance

The Buffer Team Shipped 57 New Internal Tools in 5 Days

Aug 28, 2026 Comment on The Buffer Team Shipped 57 New Internal Tools in 5 Days

Last week, 72 people at Buffer stopped their regular work and spent the week building. It was our third company Build Week, and our most

Marketing

AEO mentions vs. citations: Key differences explained

Aug 28, 2026 Comment on AEO mentions vs. citations: Key differences explained

If you’ve been tracking your brand’s presence in AI-generated answers, you’ve probably noticed something confusing: your brand name shows up all the time, but that

Marketing

What’s next?

Aug 28, 2026 Comment on What’s next?

For fifteen or twenty years, this question is relentlessly answered, whether or not we ask it. After we learn fractions, the teacher moves on to

Marketing

How B2B marketers use social listening to surface buyer intent data

Aug 28, 2026 Comment on How B2B marketers use social listening to surface buyer intent data

Why it matters In reading this blog, B2B marketing and sales ops teams will see where third-party intent data stops short. It shows anonymized, account-level

News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 Comment on Show me the work: Overcoming AI’s impostor syndrome

When AI is involved in content development, readers don’t know who the real author is. It’s time to offer traceability through version histories. The post

Marketing

Fit and Finish

Aug 29, 2026 0
Finance

The Buffer Team Shipped 57 New Internal Tools in 5 Days

Aug 28, 2026 0
Marketing

AEO mentions vs. citations: Key differences explained

Aug 28, 2026 0
Marketing

What’s next?

Aug 28, 2026 0
Marketing

How B2B marketers use social listening to surface buyer intent data

Aug 28, 2026 0
News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 0
Marketing

Manufacturing buyers go digital long before sales get involved

Feb 8, 2026 Comment on Manufacturing buyers go digital long before sales get involved

For decades, manufacturing sales followed a familiar rhythm. Trade shows, in-person meetings, plant tours, and

Marketing

Free agency

Feb 8, 2026 Comment on Free agency

Unrestricted free choice is a myth. There are always boundaries and trade-offs. But being fully

Marketing

Vessel size

Feb 7, 2026 Comment on Vessel size

“May your cup runneth over…” This begs the question: how big a cup? The logistics

Investments

GEO vs. SEO: How AI Search Is Changing Digital Marketing in 2026

Feb 6, 2026 Comment on GEO vs. SEO: How AI Search Is Changing Digital Marketing in 2026

Does your website rank #1 on Google, but AI search tools aren’t recommending you. That

Marketing

Adaptive marketing: Proven strategies for growing companies

Feb 6, 2026 Comment on Adaptive marketing: Proven strategies for growing companies

The best marketing isn’t chiseled in stone. Apative marketing is alive, responding to new tools,

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Posts

  • Fit and Finish
  • The Buffer Team Shipped 57 New Internal Tools in 5 Days
  • AEO mentions vs. citations: Key differences explained
  • What’s next?
  • How B2B marketers use social listening to surface buyer intent data
Marketing

Fit and Finish

Aug 29, 2026 0
Finance

The Buffer Team Shipped 57 New Internal Tools in 5 Days

Aug 28, 2026 0
Marketing

AEO mentions vs. citations: Key differences explained

Aug 28, 2026 0
Marketing

What’s next?

Aug 28, 2026 0
Marketing

How B2B marketers use social listening to surface buyer intent data

Aug 28, 2026 0
News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 0
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