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Marketing

The Rowboat

Aug 2, 2026 Comment on The Rowboat

“Working in the studio is like building a ship in a bottle. Playing live is like being on a rowboat in the ocean.” Jerry Garcia

Marketing

Why Your Marketing Tactics May Be Out-of-Sync with How Your Customers Actually Buy

Aug 2, 2026 Comment on Why Your Marketing Tactics May Be Out-of-Sync with How Your Customers Actually Buy

Marketing WITHOUT Market Research The results of several recent surveys of business buyers suggest that many of the marketing tactics currently used by B2B companies

Marketing

“Welcome back”

Aug 1, 2026 Comment on “Welcome back”

What if they meant it? What if your return felt special to the people behind the counter? What if they knew, without looking it up,

Marketing

“That doesn’t work”

Jul 31, 2026 Comment on “That doesn’t work”

We transferred an idea from engineering to culture, but it’s incomplete. If you build a watch that doesn’t tell time, it’s fair to say it

Finance

How I Built an AI Social Media Coach with my Social Data

Jul 30, 2026 Comment on How I Built an AI Social Media Coach with my Social Data

Social data is more accessible than ever. We released Insights at Buffer, and with a button, I can export my data very easily (I would’ve

Marketing

HubSpot AEO vs. Otterly: Platform or standalone tool?

Jul 30, 2026 Comment on HubSpot AEO vs. Otterly: Platform or standalone tool?

Here’s the question most teams are actually trying to answer: do you need a standalone tool to monitor how your brand shows up in AI

Marketing

The Rowboat

Aug 2, 2026 0
Marketing

Why Your Marketing Tactics May Be Out-of-Sync with How Your Customers Actually Buy

Aug 2, 2026 0
Marketing

“Welcome back”

Aug 1, 2026 0
Marketing

“That doesn’t work”

Jul 31, 2026 0
Finance

How I Built an AI Social Media Coach with my Social Data

Jul 30, 2026 0
Marketing

HubSpot AEO vs. Otterly: Platform or standalone tool?

Jul 30, 2026 0
News

How Ralph Lauren is using AI to scale luxury service without losing heritage

Jan 14, 2026 Comment on How Ralph Lauren is using AI to scale luxury service without losing heritage

The post How Ralph Lauren is using AI to scale luxury service without losing heritage

Finance

How a Busy Candle Maker Doubled Her Email List Without Learning Email Marketing

Jan 14, 2026 Comment on How a Busy Candle Maker Doubled Her Email List Without Learning Email Marketing
Finance

What is Bluesky? Here’s What You Should Know

Jan 14, 2026 Comment on What is Bluesky? Here’s What You Should Know

Since Elon Musk took over Twitter, or X as it’s now called, a number of

Marketing

“It’s not for you”

Jan 14, 2026 Comment on “It’s not for you”

Nothing important is for everyone. When we encounter a thoughtful critic, we need to quickly

Finance

Everything we launched in Buffer in 2025

Jan 14, 2026 Comment on Everything we launched in Buffer in 2025

Buffer is a social media productivity tool for creators, small businesses, freelancers, and agencies. A

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Posts

  • The Rowboat
  • Why Your Marketing Tactics May Be Out-of-Sync with How Your Customers Actually Buy
  • “Welcome back”
  • “That doesn’t work”
  • How I Built an AI Social Media Coach with my Social Data
Marketing

The Rowboat

Aug 2, 2026 0
Marketing

Why Your Marketing Tactics May Be Out-of-Sync with How Your Customers Actually Buy

Aug 2, 2026 0
Marketing

“Welcome back”

Aug 1, 2026 0
Marketing

“That doesn’t work”

Jul 31, 2026 0
Finance

How I Built an AI Social Media Coach with my Social Data

Jul 30, 2026 0
Marketing

HubSpot AEO vs. Otterly: Platform or standalone tool?

Jul 30, 2026 0
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