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January 2026

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Marketing

Forget Follower Count: What Actually Drives Sales, According to a TikTok Marketing Expert

Jan 5, 2026 Comment on Forget Follower Count: What Actually Drives Sales, According to a TikTok Marketing Expert

If you’re starting off the year with a bunch of execs demanding explosive growth in

Marketing

What you don’t know

Jan 5, 2026 Comment on What you don’t know

Are entrepreneurs professionals? In professional fields, like law, medicine or accounting, it’s expected that you’ve

Marketing

B2B social media for law firms: A complete guide

Jan 5, 2026 Comment on B2B social media for law firms: A complete guide

Introduction: How modern clients choose law firms A prospective client contacts a partner at a

News

Why Marketing Automation for Solopreneurs Breaks Down So Fast

Jan 4, 2026 Comment on Why Marketing Automation for Solopreneurs Breaks Down So Fast

Marketing automation for solopreneurs can sound like a huge relief when you’re trying to run

Marketing

More like itself

Jan 4, 2026 Comment on More like itself

Every year, on the first weekend of the year, it’s probably worth replacing the dried

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Posts

  • “Too complicated for people to understand”
  • Numbers and the human/computer interface
  • The Gentle Pivot Checklist
  • Answer engine optimization case studies that prove the ROI of AEO in 2026
  • Follow-through
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