Bad employees/bad bosses
When an organization is struggling, it’s tempting for the boss to blame the team. I’m not sure the evidence supports this. After all, other similar
Stumbling in the dark
Learning is complicated. While we’re doing it, it’s easy to imagine that those around us
Out to get you
It’s easy to believe that in some moments, the world is out to get you.
Influencers vs. Creators: What’s the Difference & Which Should Marketers Invest In?
When I started my content creation journey, one of my friends said over brunch, “Erica
What Is Contextual Targeting, in the Context of Ads?
As Jerry Maguire once said — “Show me the money.” That phrase is probably something
How My E-commerce Company Has Used Personalization to Build an Email Marketing Channel With a 55 Percent Open Rate
From the moment I started my company, Motif Skincare, I knew I was entering a
