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Our genie problem

Oct 8, 2026 Comment on Our genie problem

The djinn go back millennia, powerful and elusive creatures of the supernatural. They show up across time and culture. Three hundred years ago, Charles Perrault

Marketing

How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

Oct 8, 2026 Comment on How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

The Big Picture How much should an employee advocacy platform cost? The obvious answer is to compare the price per seat. It is also often

Marketing

How AI search optimization works for modern marketers

Oct 7, 2026 Comment on How AI search optimization works for modern marketers

Today, when a buyer asks ChatGPT, Perplexity, or Google’s AI Mode a question, they rarely see a list of suggested links. They see one synthesized

Marketing

The best enterprise email marketing software in 2026

Oct 7, 2026 Comment on The best enterprise email marketing software in 2026

Enterprise email marketing software is built for high-volume programs that span teams, brands, and regions. With so much software available, the hard part comes before

Marketing

How do you like them apples?

Oct 7, 2026 Comment on How do you like them apples?

In October, the apples in New England are some of the best in the world. Alas, the apples in this bowl are nine months old

Marketing

Viral VS quiet posts: Why your best performers might not be your best lead source

Oct 7, 2026 Comment on Viral VS quiet posts: Why your best performers might not be your best lead source

The use case Most reporting treats viral reach and business impact as the same thing, but often, they aren’t even connected. A social media manager

Marketing

Our genie problem

Oct 8, 2026 0
Marketing

How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

Oct 8, 2026 0
Marketing

How AI search optimization works for modern marketers

Oct 7, 2026 0
Marketing

The best enterprise email marketing software in 2026

Oct 7, 2026 0
Marketing

How do you like them apples?

Oct 7, 2026 0
Marketing

Viral VS quiet posts: Why your best performers might not be your best lead source

Oct 7, 2026 0
News

Setting boundaries for bots

May 14, 2026 Comment on Setting boundaries for bots

Our AI usage is quickly pivoting from copiloting to autopilot. Time for people to define

Marketing

Cats & Dogs

May 14, 2026 Comment on Cats & Dogs

A dog gets fed and thinks his person is an omniscient, benevolent being. A cat

Marketing

The airplane oath

May 13, 2026 Comment on The airplane oath

You’re flying over Mount Ranier and a hole opens up in the bottom of your

Marketing

Early rejections

May 12, 2026 Comment on Early rejections

Long after the fact, these are the best kind. They remind us of how far

Marketing

Behind the making of B2B Social’s Rising 30 with Alina Dallal

May 11, 2026 Comment on Behind the making of B2B Social’s Rising 30 with Alina Dallal

In this episode of Behind the Post, Alina Dallal goes behind the scenes of Oktopost’s

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Posts

  • Our genie problem
  • How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor
  • How AI search optimization works for modern marketers
  • The best enterprise email marketing software in 2026
  • How do you like them apples?
Marketing

Our genie problem

Oct 8, 2026 0
Marketing

How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

Oct 8, 2026 0
Marketing

How AI search optimization works for modern marketers

Oct 7, 2026 0
Marketing

The best enterprise email marketing software in 2026

Oct 7, 2026 0
Marketing

How do you like them apples?

Oct 7, 2026 0
Marketing

Viral VS quiet posts: Why your best performers might not be your best lead source

Oct 7, 2026 0
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