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Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 Comment on The psychology behind why AI shows it’s working

In 2025, most of the major answer engines made an almost identical update. Claude, ChatGPT, Gemini, and many others started to show what they were

Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 Comment on Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

The problem with proving personal profile ROI Ask any B2B social or advocacy manager where their best-performing content comes from, and most won’t point to

Marketing

A book can’t change your life

Sep 21, 2026 Comment on A book can’t change your life

But you can. Especially if your community is there to help. All help is self-help, multiplied by the expectations, support and compassion of the people

Marketing

Upside/downside

Sep 20, 2026 Comment on Upside/downside

The sensitivity analysis for a decision is easy to overlook, because we tend to focus on the expected outcome. Perhaps it makes sense to begin

Marketing

Disconcerting genre shift

Sep 19, 2026 Comment on Disconcerting genre shift

If you sit down to watch a documentary and realize, about ten minutes in, that it’s actually a feature film, everything about it feels off

Marketing

A series of bad decisions

Sep 18, 2026 Comment on A series of bad decisions

Sometimes we make poor choices. And, unrelated to that, sometimes bad luck happens. The real problem kicks in after that. One bad decision after another.

Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
Marketing

Disconcerting genre shift

Sep 19, 2026 0
Marketing

A series of bad decisions

Sep 18, 2026 0
Marketing

Native Advertising Strategy: How and When to Use It

May 31, 2024 Comment on Native Advertising Strategy: How and When to Use It

I’m usually pretty irritated when I’m watching something and a pop-up blocks my view. I

Marketing

26 Company Swag Ideas Employees Will Actually Like

May 31, 2024 Comment on 26 Company Swag Ideas Employees Will Actually Like

Research shows that company swag can be a highly effective tool for boosting engagement. In

Marketing

How to Make an Advertisement: A 15-Step Guide [+Expert Tips]

May 31, 2024 Comment on How to Make an Advertisement: A 15-Step Guide [+Expert Tips]

Advertising communicates the value of your product, services, and brand to the world. The best

Marketing

26 Marketing Jokes to Tell at Your Next Meeting

May 31, 2024 Comment on 26 Marketing Jokes to Tell at Your Next Meeting

Whether you’re delivering a huge presentation or hosting a webinar, a touch of humor works

Marketing

How To Add YouTube Annotations (Cards and End Screen)

May 31, 2024 Comment on How To Add YouTube Annotations (Cards and End Screen)

As a youngster, way back in 2010, I remember watching a YouTube video that fascinated

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Posts

  • The psychology behind why AI shows it’s working
  • Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics
  • A book can’t change your life
  • Upside/downside
  • Disconcerting genre shift
Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
Marketing

Disconcerting genre shift

Sep 19, 2026 0
Marketing

A series of bad decisions

Sep 18, 2026 0
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