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Marketing

Disconcerting genre shift

Sep 19, 2026 Comment on Disconcerting genre shift

If you sit down to watch a documentary and realize, about ten minutes in, that it’s actually a feature film, everything about it feels off

Marketing

A series of bad decisions

Sep 18, 2026 Comment on A series of bad decisions

Sometimes we make poor choices. And, unrelated to that, sometimes bad luck happens. The real problem kicks in after that. One bad decision after another.

Marketing

Your social ROI dashboard might be misleading you. Here’s why

Sep 17, 2026 Comment on Your social ROI dashboard might be misleading you. Here’s why

The Use Case See the full discussion on Reddit. How are you actually measuring the ROI from social media in 2026? Let’s talk about the

Marketing

GFI (and the alternative)

Sep 17, 2026 Comment on GFI (and the alternative)

If you can provide the cheapest, fastest and best option, there will be a line out the door for your service or product. Most providers

Marketing

B2B Marketing Has Changed. But Have We?

Sep 17, 2026 Comment on B2B Marketing Has Changed. But Have We?

AI is changing how marketers work AI is changing how marketers work, but B2B marketing’s future depends on what stays unmistakably human, not what gets

Marketing

Inside the creator economy’s AI reckoning

Sep 16, 2026 Comment on Inside the creator economy’s AI reckoning

  Few phenomena within the creator economy have moved as fast as AI’s embrace. What was once treated with anxious suspicion is now more widely

Marketing

Disconcerting genre shift

Sep 19, 2026 0
Marketing

A series of bad decisions

Sep 18, 2026 0
Marketing

Your social ROI dashboard might be misleading you. Here’s why

Sep 17, 2026 0
Marketing

GFI (and the alternative)

Sep 17, 2026 0
Marketing

B2B Marketing Has Changed. But Have We?

Sep 17, 2026 0
Marketing

Inside the creator economy’s AI reckoning

Sep 16, 2026 0
Marketing

8 Challenges of Scaling Community Management (and How Pros Solve Them)

Jul 12, 2024 Comment on 8 Challenges of Scaling Community Management (and How Pros Solve Them)

You lost that lovin’ feelin’. Fun to hear on the oldies station. Not so fun

Marketing

6 Types of Community Management (+ Tips from the Experts Who Manage Them)

Jul 12, 2024 Comment on 6 Types of Community Management (+ Tips from the Experts Who Manage Them)

Jenny Sowyrda, manager of community strategy and operations at HubSpot, shared a great analogy with

Marketing

6 Community Management Trends To Know in 2024

Jul 12, 2024 Comment on 6 Community Management Trends To Know in 2024

Brands build online communities around their target audiences. As consumer preferences change and technological advances

Marketing

Free vs. Paid Online Communities: Which Is Right for You? [Expert Tips]

Jul 12, 2024 Comment on Free vs. Paid Online Communities: Which Is Right for You? [Expert Tips]

A key decision when creating an online community is whether it’ll be free for members

Marketing

Why is Community Management Important?

Jul 12, 2024 Comment on Why is Community Management Important?

If you‘ve seen other posts I’ve written about community management, you know I used to

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Posts

  • Disconcerting genre shift
  • A series of bad decisions
  • Your social ROI dashboard might be misleading you. Here’s why
  • GFI (and the alternative)
  • B2B Marketing Has Changed. But Have We?
Marketing

Disconcerting genre shift

Sep 19, 2026 0
Marketing

A series of bad decisions

Sep 18, 2026 0
Marketing

Your social ROI dashboard might be misleading you. Here’s why

Sep 17, 2026 0
Marketing

GFI (and the alternative)

Sep 17, 2026 0
Marketing

B2B Marketing Has Changed. But Have We?

Sep 17, 2026 0
Marketing

Inside the creator economy’s AI reckoning

Sep 16, 2026 0
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