Create a handoff doc
Imagine if your job required you to maintain an updated handoff doc, something the boss could give to a new hire that would let them
What happens when AI starts making decisions for you?
Every marketing leader is being told that AI agents in social media and marketing will
The gap between true and known
We have more agency and choice than we know. And sometimes, when the awareness of
Why is using AI so exhausting?
AI doesn’t always save time, and even when it does, it can leave users exhausted.
How to rank in AI search results: Expert best practices
Knowing how to rank in search engines and how to rank in AI search results
Promotion, activation, conversation
[A long riff on book publishing with (perhaps) wide applicability to your work as well.]
