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Marketing

Create a handoff doc

Oct 5, 2026 Comment on Create a handoff doc

Imagine if your job required you to maintain an updated handoff doc, something the boss could give to a new hire that would let them

Marketing

Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

Oct 5, 2026 Comment on Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

In this episode of Radically Transparent, we sit down with Marcela Quintela, Social Media Leader at Spectro Cloud, to tackle one of the most pressing dilemmas

Marketing

Getting critical

Oct 4, 2026 Comment on Getting critical

I’d heard a lot about critical theory but didn’t really understand what was being talked about. The Frankfurt School of the 1930s wasn’t really a

Marketing

Uniformity

Oct 3, 2026 Comment on Uniformity

Consistency costs extra. If you want to buy machine screws or widgets that are exactly the same to five decimal points, you’ll pay a premium

Marketing

GTM tech stack: What it is and how to build one

Oct 2, 2026 Comment on GTM tech stack: What it is and how to build one

A GTM tech stack is the set of tools a company uses to run go-to-market activities across the customer lifecycle. These platforms can make it

Marketing

Modern vanity

Oct 2, 2026 Comment on Modern vanity

“Vanity” has the same root as “in vain.” Emptiness. Staring at the mirror, focusing on our appearance. It’s an empty pursuit of a not-very-worthwhile goal.

Marketing

Create a handoff doc

Oct 5, 2026 0
Marketing

Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

Oct 5, 2026 0
Marketing

Getting critical

Oct 4, 2026 0
Marketing

Uniformity

Oct 3, 2026 0
Marketing

GTM tech stack: What it is and how to build one

Oct 2, 2026 0
Marketing

Modern vanity

Oct 2, 2026 0
Marketing

Share to WhatsApp, straight from your Advocacy Board

Jun 22, 2026 Comment on Share to WhatsApp, straight from your Advocacy Board

Employee advocacy doesn’t stop at social networks. Some of the most valuable conversations about your

Marketing

Anniversaries

Jun 22, 2026 Comment on Anniversaries

Birthdays are a little overrated. I’ve never met anyone who was more than a passive

Marketing

Why B2B Marketers Need to Know About “Opportunistic Learning”

Jun 21, 2026 Comment on Why B2B Marketers Need to Know About “Opportunistic Learning”

One of the most profound developments in B2B marketing of the last quarter century has

Marketing

“In its larval state”

Jun 21, 2026 Comment on “In its larval state”

Thirty years ago, Cory Doctorow did an interview showing primitive inklings of the internet future

Marketing

99% might be enough (or not)

Jun 20, 2026 Comment on 99% might be enough (or not)

A 100-foot long boat that’s 99% complete is going to sink before it leaves the

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Posts

  • Create a handoff doc
  • Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela
  • Getting critical
  • Uniformity
  • GTM tech stack: What it is and how to build one
Marketing

Create a handoff doc

Oct 5, 2026 0
Marketing

Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

Oct 5, 2026 0
Marketing

Getting critical

Oct 4, 2026 0
Marketing

Uniformity

Oct 3, 2026 0
Marketing

GTM tech stack: What it is and how to build one

Oct 2, 2026 0
Marketing

Modern vanity

Oct 2, 2026 0
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