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Marketing

Create a handoff doc

Oct 5, 2026 Comment on Create a handoff doc

Imagine if your job required you to maintain an updated handoff doc, something the boss could give to a new hire that would let them

Marketing

Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

Oct 5, 2026 Comment on Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

In this episode of Radically Transparent, we sit down with Marcela Quintela, Social Media Leader at Spectro Cloud, to tackle one of the most pressing dilemmas

Marketing

Getting critical

Oct 4, 2026 Comment on Getting critical

I’d heard a lot about critical theory but didn’t really understand what was being talked about. The Frankfurt School of the 1930s wasn’t really a

Marketing

Uniformity

Oct 3, 2026 Comment on Uniformity

Consistency costs extra. If you want to buy machine screws or widgets that are exactly the same to five decimal points, you’ll pay a premium

Marketing

GTM tech stack: What it is and how to build one

Oct 2, 2026 Comment on GTM tech stack: What it is and how to build one

A GTM tech stack is the set of tools a company uses to run go-to-market activities across the customer lifecycle. These platforms can make it

Marketing

Modern vanity

Oct 2, 2026 Comment on Modern vanity

“Vanity” has the same root as “in vain.” Emptiness. Staring at the mirror, focusing on our appearance. It’s an empty pursuit of a not-very-worthwhile goal.

Marketing

Create a handoff doc

Oct 5, 2026 0
Marketing

Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

Oct 5, 2026 0
Marketing

Getting critical

Oct 4, 2026 0
Marketing

Uniformity

Oct 3, 2026 0
Marketing

GTM tech stack: What it is and how to build one

Oct 2, 2026 0
Marketing

Modern vanity

Oct 2, 2026 0
Marketing

How to Win With Buyers Before They Become Buyers

Jul 5, 2026 Comment on How to Win With Buyers Before They Become Buyers

In my last post, I introduced the concept of opportunistic learning. I wrote that information

Marketing

The urgency paradox

Jul 5, 2026 Comment on The urgency paradox

The more often we succumb to the urgency of the moment, the more urgency we

Marketing

Freedom

Jul 4, 2026 Comment on Freedom

Freedom is responsibility with a sexier name. 250 years in, democracy still matters. Click to

Marketing

How financial services firms run employee advocacy without compliance risk

Jul 3, 2026 Comment on How financial services firms run employee advocacy without compliance risk

Marketing wants to run an employee advocacy program. Legal says no, and financial services advocacy

Marketing

Operator error

Jul 3, 2026 Comment on Operator error

“I blame myself.” Said no one, ever. At least not the consumers I know. When

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Posts

  • Create a handoff doc
  • Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela
  • Getting critical
  • Uniformity
  • GTM tech stack: What it is and how to build one
Marketing

Create a handoff doc

Oct 5, 2026 0
Marketing

Why AI is killing B2B authenticity (and how to fix it), with Marcela Quintela

Oct 5, 2026 0
Marketing

Getting critical

Oct 4, 2026 0
Marketing

Uniformity

Oct 3, 2026 0
Marketing

GTM tech stack: What it is and how to build one

Oct 2, 2026 0
Marketing

Modern vanity

Oct 2, 2026 0
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