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Marketing

Strategy Has Assimilated Many Aspects of Marketing, and That’s Not Necessarily Bad

Aug 30, 2026 Comment on Strategy Has Assimilated Many Aspects of Marketing, and That’s Not Necessarily Bad

“We are the Borg. You will be assimilated. Resistance is futile.” Over the past half century, strategy has become the primary mechanism senior company leaders

Marketing

Taking a shot/wasting a slot

Aug 30, 2026 Comment on Taking a shot/wasting a slot

The first day of classes, some students slouch in the back row, unprepared and uninterested. Some are up front, eager and ready. But it’s only

Marketing

Fit and Finish

Aug 29, 2026 Comment on Fit and Finish

Snap, crackle and pop. A set of German-made socket wrenches can turn a bolt in a similar way to a cheaper alternative, but it feels

Finance

The Buffer Team Shipped 57 New Internal Tools in 5 Days

Aug 28, 2026 Comment on The Buffer Team Shipped 57 New Internal Tools in 5 Days

Last week, 72 people at Buffer stopped their regular work and spent the week building. It was our third company Build Week, and our most

Marketing

AEO mentions vs. citations: Key differences explained

Aug 28, 2026 Comment on AEO mentions vs. citations: Key differences explained

If you’ve been tracking your brand’s presence in AI-generated answers, you’ve probably noticed something confusing: your brand name shows up all the time, but that

Marketing

What’s next?

Aug 28, 2026 Comment on What’s next?

For fifteen or twenty years, this question is relentlessly answered, whether or not we ask it. After we learn fractions, the teacher moves on to

Marketing

Strategy Has Assimilated Many Aspects of Marketing, and That’s Not Necessarily Bad

Aug 30, 2026 0
Marketing

Taking a shot/wasting a slot

Aug 30, 2026 0
Marketing

Fit and Finish

Aug 29, 2026 0
Finance

The Buffer Team Shipped 57 New Internal Tools in 5 Days

Aug 28, 2026 0
Marketing

AEO mentions vs. citations: Key differences explained

Aug 28, 2026 0
Marketing

What’s next?

Aug 28, 2026 0
Marketing

Not trying very hard

Jan 12, 2026 Comment on Not trying very hard

This is not the same as not working very hard. In fact, they’re very different.

News

How to Get CRM for Solopreneurs Without Complicating Your Workflow

Jan 11, 2026 Comment on How to Get CRM for Solopreneurs Without Complicating Your Workflow

Managing clients by yourself can feel like a never-ending loop. Emails, follow-ups, notes scattered across

Marketing

The Culture Paradox: Why your best-kept secret is costing you talent

Jan 11, 2026 Comment on The Culture Paradox: Why your best-kept secret is costing you talent

Engagement scores are up. Culture initiatives are well-funded. And yet, hiring is getting harder and

Marketing

Make and take

Jan 11, 2026 Comment on Make and take

In a world of automation, AI and outsourcing, what exactly do we do for a

Marketing

Room temperature

Jan 10, 2026 Comment on Room temperature

Left alone, a cup of coffee will gradually cool until it reaches room temperature. Stable

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Posts

  • Strategy Has Assimilated Many Aspects of Marketing, and That’s Not Necessarily Bad
  • Taking a shot/wasting a slot
  • Fit and Finish
  • The Buffer Team Shipped 57 New Internal Tools in 5 Days
  • AEO mentions vs. citations: Key differences explained
Marketing

Strategy Has Assimilated Many Aspects of Marketing, and That’s Not Necessarily Bad

Aug 30, 2026 0
Marketing

Taking a shot/wasting a slot

Aug 30, 2026 0
Marketing

Fit and Finish

Aug 29, 2026 0
Finance

The Buffer Team Shipped 57 New Internal Tools in 5 Days

Aug 28, 2026 0
Marketing

AEO mentions vs. citations: Key differences explained

Aug 28, 2026 0
Marketing

What’s next?

Aug 28, 2026 0
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