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The best in the world is a local problem

Oct 12, 2026 Comment on The best in the world is a local problem

On a good day, my bongo score looks like this: Compared to all the people who have played this morning, it’s right at the top.

Marketing

How to calculate Earned Media Value for employee advocacy

Oct 12, 2026 Comment on How to calculate Earned Media Value for employee advocacy

What is Earned Media Value? Earned Media Value (EMV) puts a price on reach you didn’t pay for. It answers one question: if we’d bought

Marketing

[Research Round-Up] New Insights on Blog Performance and Blogging Practices

Oct 11, 2026 Comment on [Research Round-Up] New Insights on Blog Performance and Blogging Practices

Source:  Orbit Media Studios (This month’s Research Round-Up discusses some of the major findings in Orbit Media’s 2026 survey regarding blog performance and blogging practices.

Marketing

Talent becomes media

Oct 11, 2026 Comment on Talent becomes media

Rivian has a new ad, starring Bill Murray. It’s not a great ad (more on that below) but the remarkable thing is that it features

Marketing

Productive dissatisfaction

Oct 10, 2026 Comment on Productive dissatisfaction

When focused on the things we can change, dissatisfaction is a powerful tool. Accepting everything else–the parts we can’t or won’t change–reserves our energy for

Marketing

Thin friction and thicker walls

Oct 9, 2026 Comment on Thin friction and thicker walls

Civilized culture is based on a thin sort of friction. You don’t yell at the library, act boorish at a restaurant or hassle a minor

Marketing

The best in the world is a local problem

Oct 12, 2026 0
Marketing

How to calculate Earned Media Value for employee advocacy

Oct 12, 2026 0
Marketing

[Research Round-Up] New Insights on Blog Performance and Blogging Practices

Oct 11, 2026 0
Marketing

Talent becomes media

Oct 11, 2026 0
Marketing

Productive dissatisfaction

Oct 10, 2026 0
Marketing

Thin friction and thicker walls

Oct 9, 2026 0
Marketing

7 ways leading law firms build trust on social media through employee advocacy

Feb 15, 2026 Comment on 7 ways leading law firms build trust on social media through employee advocacy

Clients do not hire logos. They hire lawyers. In the legal sector, trust is built

Marketing

The modern manufacturing marketing playbook for influencing buyers before sales

Feb 15, 2026 Comment on The modern manufacturing marketing playbook for influencing buyers before sales

Executive summary Manufacturing buyers now complete 60% or more of their buying journey before ever

Marketing

Better vs. done

Feb 15, 2026 Comment on Better vs. done

“There, it’s done.” This is the production mindset and the rule of school. Pencils down.

Marketing

How to Elevate the Influence of the Marketing Function

Feb 14, 2026 Comment on How to Elevate the Influence of the Marketing Function

Source:  Shutterstock Many marketers believe that the marketing function in most companies doesn’t have as

Marketing

Things that feel risky

Feb 14, 2026 Comment on Things that feel risky

Often aren’t. In fact, they might be the safest way forward.

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Posts

  • The best in the world is a local problem
  • How to calculate Earned Media Value for employee advocacy
  • [Research Round-Up] New Insights on Blog Performance and Blogging Practices
  • Talent becomes media
  • Productive dissatisfaction
Marketing

The best in the world is a local problem

Oct 12, 2026 0
Marketing

How to calculate Earned Media Value for employee advocacy

Oct 12, 2026 0
Marketing

[Research Round-Up] New Insights on Blog Performance and Blogging Practices

Oct 11, 2026 0
Marketing

Talent becomes media

Oct 11, 2026 0
Marketing

Productive dissatisfaction

Oct 10, 2026 0
Marketing

Thin friction and thicker walls

Oct 9, 2026 0
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