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Finance

We’re running an A/B test on human and AI involvement in hiring

Nov 11, 2026 Comment on We’re running an A/B test on human and AI involvement in hiring

We’re hiring for two roles, and trying two very different experiments We’ve spent many hours debating when, where, and how AI should fit into our

Marketing

The creep fades

Nov 11, 2026 Comment on The creep fades

The uncanny valley is the place where an image that’s almost human creeps us out: Sorry to share that. Human beings evolved to have a

Marketing

What a B2B marketer’s job looks like once AI does the first draft

Nov 11, 2026 Comment on What a B2B marketer’s job looks like once AI does the first draft

We keep hearing about the hours AI saves marketing teams. Ten hours a week here, a few hundred across a team there. So at Grand

Marketing

In search of a bargain

Nov 10, 2026 Comment on In search of a bargain

The ebook of The Knot is on sale today for less than $5 in the US. Thanks for checking it out. Also, here’s a preview

Marketing

AEO benchmarking: What market data reveals about AI search

Nov 10, 2026 Comment on AEO benchmarking: What market data reveals about AI search

AEO benchmarking measures your brand’s AI search visibility against competitors and market trends. It tells you whether a change in your visibility comes from the

Marketing

How to use AI to write a blog post (that isn’t slop)

Nov 10, 2026 Comment on How to use AI to write a blog post (that isn’t slop)

Like a hammer or even a hair dryer, AI is just a tool. It needs to be wielded skillfully by an expert to achieve greatness.

Finance

We’re running an A/B test on human and AI involvement in hiring

Nov 11, 2026 0
Marketing

The creep fades

Nov 11, 2026 0
Marketing

What a B2B marketer’s job looks like once AI does the first draft

Nov 11, 2026 0
Marketing

In search of a bargain

Nov 10, 2026 0
Marketing

AEO benchmarking: What market data reveals about AI search

Nov 10, 2026 0
Marketing

How to use AI to write a blog post (that isn’t slop)

Nov 10, 2026 0
News

D.A.N.C.E. Data Storytelling: A Framework for Building Bridges Between Teams

Oct 20, 2023 Comment on D.A.N.C.E. Data Storytelling: A Framework for Building Bridges Between Teams

Marketers excel at crafting persuasive messages for external audiences, guiding them toward product solutions and

Marketing

Press Release Distribution: Top 11 Services + 4 Mistakes to Avoid

Oct 20, 2023 Comment on Press Release Distribution: Top 11 Services + 4 Mistakes to Avoid

To thrive as a small business, you need press coverage. But, unfortunately, coverage doesn’t just

Marketing

How to Map Your Ecommerce Customer Journey [Template Included]

Oct 20, 2023 adminComment on How to Map Your Ecommerce Customer Journey [Template Included]

We’ve discussed how the customer journey impacts sales, service, and marketers. But one segment that

Marketing

100+ of My Favorite Halloween Puns As a Marketer [Inspired by Real Campaigns]

Oct 20, 2023 adminComment on 100+ of My Favorite Halloween Puns As a Marketer [Inspired by Real Campaigns]

I love a good pun. Okay, who am I kidding? I’m a big fan of

News

Elevate B2B Marketing News Weekly Roundup: B2B Content Marketing Study, Top Enterprise Ad Priorities & Creativity’s Rising Brand Role

Oct 20, 2023 Comment on Elevate B2B Marketing News Weekly Roundup: B2B Content Marketing Study, Top Enterprise Ad Priorities & Creativity’s Rising Brand Role

B2B Content Marketing Benchmarks, Budgets, and Trends: Outlook for 2024 [Research] 72 percent of B2B

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Posts

  • We’re running an A/B test on human and AI involvement in hiring
  • The creep fades
  • What a B2B marketer’s job looks like once AI does the first draft
  • In search of a bargain
  • AEO benchmarking: What market data reveals about AI search
Finance

We’re running an A/B test on human and AI involvement in hiring

Nov 11, 2026 0
Marketing

The creep fades

Nov 11, 2026 0
Marketing

What a B2B marketer’s job looks like once AI does the first draft

Nov 11, 2026 0
Marketing

In search of a bargain

Nov 10, 2026 0
Marketing

AEO benchmarking: What market data reveals about AI search

Nov 10, 2026 0
Marketing

How to use AI to write a blog post (that isn’t slop)

Nov 10, 2026 0
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