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Marketing

The first nine minutes

Nov 6, 2023 Comment on The first nine minutes

Mixing up a batch of homemade vegan marshmallow Fluff® is an exercise in patience. For

Marketing

Why B2B Marketers Need to be Careful With Purpose Marketing

Nov 5, 2023 Comment on Why B2B Marketers Need to be Careful With Purpose Marketing

Many marketing pundits argue that companies should make environmental and social “purpose” an integral part

Marketing

Patience

Nov 5, 2023 Comment on Patience

It’s worth the most when it’s the most difficult to find.

Marketing

The power of expectations

Nov 4, 2023 Comment on The power of expectations

When we raise our expectations for a student, a friend or a co-worker, we open

Marketing

Can Artificial Intelligence Write Better Email Subject Lines Than Humans?

Nov 3, 2023 Comment on Can Artificial Intelligence Write Better Email Subject Lines Than Humans?

Can AI write a better subject line than an actual person? Probably. Brands like JOANN

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