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Marketing

How AI and social media are shaping B2B authenticity and visibility

Aug 27, 2025 Comment on How AI and social media are shaping B2B authenticity and visibility

Artificial Intelligence (AI) is constantly reading the internet. And while it absorbs pretty much anything,

Marketing

Confusing good luck with skill

Aug 27, 2025 Comment on Confusing good luck with skill

If 1,000 people toss a fair coin three times, 125 of them will get three

Marketing

Don’t just grow to grow: Real talk from a serial founder

Aug 27, 2025 Comment on Don’t just grow to grow: Real talk from a serial founder

There are some lessons you only learn when life hits you hard. This week’s master

Marketing

Voice is the new logo: Why your brand’s tone matters more than ever

Aug 26, 2025 Comment on Voice is the new logo: Why your brand’s tone matters more than ever

A few years ago, I was in charge of presenting a big marketing strategy deck

Marketing

Mirrors and hats

Aug 26, 2025 Comment on Mirrors and hats

No one buys a hat without looking at themselves in a mirror first. Ever. There

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Posts

  • Facts and feelings
  • Buyers have already decided before you know they exist
  • How to Win With Buyers Before They Become Buyers
  • The urgency paradox
  • Freedom
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