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Marketing

Fermi’s Law

Oct 17, 2025 Comment on Fermi’s Law

Enrico Fermi found a paradox: If there’s intelligent life on other planets, why haven’t we

Marketing

Can music influence what we buy? To find out, I dove into the psychology of music

Oct 16, 2025 Comment on Can music influence what we buy? To find out, I dove into the psychology of music

In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr. Adrian

Marketing

Significant digits

Oct 16, 2025 Comment on Significant digits

Even though it’s possible to design an oral thermometer that measures body temperature to a

Marketing

The other backpacks

Oct 15, 2025 Comment on The other backpacks

A powerful metaphor from a long hike: Every hiker is intimately aware of their backpack.

Marketing

Advice, lessons, and tips from your B2B Social’s Rising 30

Oct 14, 2025 Comment on Advice, lessons, and tips from your B2B Social’s Rising 30

B2B social media marketers are at the heart of modern marketing.  You’re the ones testing

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Posts

  • Your Email Links Automatically Show Up In Google Analytics
  • The Builder’s Creed
  • What is an AI agent builder? (And why marketing teams are paying attention)
  • UGC Campaigns for Natural Product Brands: Start With the Right Ask
  • Facts and feelings
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