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Marketing

Use the Ick to Create Better Marketing

Dec 1, 2025 Comment on Use the Ick to Create Better Marketing

Our expert this week has a few hot takes.  Here’s one: “Any marketer that says

Finance

How I Prepared My Social Media for an Extended Medical Leave

Dec 1, 2025 Comment on How I Prepared My Social Media for an Extended Medical Leave

As a freelancer, I always wondered, “What would happen if I needed to take an

Marketing

Rehearsing emotional state

Dec 1, 2025 Comment on Rehearsing emotional state

If you walk into the Parthenon or paddle at dawn on Joe Lake, it’s easy

News

Fixing Marketing Automation Mistakes Before They Cost You

Nov 30, 2025 Comment on Fixing Marketing Automation Mistakes Before They Cost You

Marketing automation can be a real help when you’re working with a small team. It

News

Marketing Moves of the Week: Uber, American Eagle, Hello Kitty, Cartier, Walker’s Shortbread

Nov 30, 2025 Comment on Marketing Moves of the Week: Uber, American Eagle, Hello Kitty, Cartier, Walker’s Shortbread

The post Marketing Moves of the Week: Uber, American Eagle, Hello Kitty, Cartier, Walker’s Shortbread

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Posts

  • Exit intent popups: how to capture leaving visitors
  • How to rank in AI Overviews on Google and beyond
  • How to optimize for AI overviews (AIOs): A complete 2026 playbook
  • Laughing at you behind your back
  • The real AI
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