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Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 Comment on KnotChat! (Simone Giertz and Chip Conley)

All this week, to celebrate the launch of The Knot, I’ll be posting conversations I’ve had about problem-solving. Some are more focused on the structured

Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 Comment on The psychology behind why AI shows it’s working

In 2025, most of the major answer engines made an almost identical update. Claude, ChatGPT, Gemini, and many others started to show what they were

Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 Comment on Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

The problem with proving personal profile ROI Ask any B2B social or advocacy manager where their best-performing content comes from, and most won’t point to

Marketing

A book can’t change your life

Sep 21, 2026 Comment on A book can’t change your life

But you can. Especially if your community is there to help. All help is self-help, multiplied by the expectations, support and compassion of the people

Marketing

Upside/downside

Sep 20, 2026 Comment on Upside/downside

The sensitivity analysis for a decision is easy to overlook, because we tend to focus on the expected outcome. Perhaps it makes sense to begin

Marketing

Disconcerting genre shift

Sep 19, 2026 Comment on Disconcerting genre shift

If you sit down to watch a documentary and realize, about ten minutes in, that it’s actually a feature film, everything about it feels off

Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 0
Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
Marketing

Disconcerting genre shift

Sep 19, 2026 0
News

‘Business is Booming — So Why Should I Invest in Marketing?’ (+ Video)

Feb 1, 2024 Comment on ‘Business is Booming — So Why Should I Invest in Marketing?’ (+ Video)

For far too long, marketing has been seen as a business expense. When times get

Finance

15+ Newsletters You’ll Want in Your Inbox in 2024

Feb 1, 2024 Comment on 15+ Newsletters You’ll Want in Your Inbox in 2024

If newsletters have a million fans, then I am one of them. If newsletters have

Marketing

What to do with firm footing

Feb 1, 2024 Comment on What to do with firm footing

If we’ve got tenure, a lifetime appointment or simply a really secure gig, what should

Finance

BIMI Logo: How to get your brand logo to appear in the inbox

Feb 1, 2024 Comment on BIMI Logo: How to get your brand logo to appear in the inbox
News

How Social Media Marketers Can Manage Multiple Projects Efficiently

Jan 31, 2024 Comment on How Social Media Marketers Can Manage Multiple Projects Efficiently

Managing multiple marketing projects on social media can be challenging. Just as a chef multitasks

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Posts

  • KnotChat! (Simone Giertz and Chip Conley)
  • The psychology behind why AI shows it’s working
  • Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics
  • A book can’t change your life
  • Upside/downside
Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 0
Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
Marketing

Disconcerting genre shift

Sep 19, 2026 0
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