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Marketing

Invitation to a KnotChat

Sep 22, 2026 Comment on Invitation to a KnotChat

I’ve built a simple website that facilitates the conversations that can help us get unstuck. In The Knot, I describe how we get entangled, hoping

Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 Comment on KnotChat! (Simone Giertz and Chip Conley)

All this week, to celebrate the launch of The Knot, I’ll be posting conversations I’ve had about problem-solving. Some are more focused on the structured

Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 Comment on The psychology behind why AI shows it’s working

In 2025, most of the major answer engines made an almost identical update. Claude, ChatGPT, Gemini, and many others started to show what they were

Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 Comment on Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

The problem with proving personal profile ROI Ask any B2B social or advocacy manager where their best-performing content comes from, and most won’t point to

Marketing

A book can’t change your life

Sep 21, 2026 Comment on A book can’t change your life

But you can. Especially if your community is there to help. All help is self-help, multiplied by the expectations, support and compassion of the people

Marketing

Upside/downside

Sep 20, 2026 Comment on Upside/downside

The sensitivity analysis for a decision is easy to overlook, because we tend to focus on the expected outcome. Perhaps it makes sense to begin

Marketing

Invitation to a KnotChat

Sep 22, 2026 0
Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 0
Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
News

You haven’t switched to GA4? Better get a move on

Feb 12, 2024 Comment on You haven’t switched to GA4? Better get a move on

Attention B2B marketers – change is barrelling at you like a freight train. In a

News

Optimizing Your Conversion Funnel: A Beginner’s Guide to Increased Sales

Feb 11, 2024 Comment on Optimizing Your Conversion Funnel: A Beginner’s Guide to Increased Sales

Understanding the conversion funnel The conversion funnel is a tool that helps businesses understand how

Marketing

“I’ve never seen you paint”

Feb 11, 2024 Comment on “I’ve never seen you paint”

… said the collector to the painter Jasper Johns. “Neither have I.” Watching is different

Marketing

[Book Review] “Escape from Model Land” by Erica Thompson

Feb 11, 2024 Comment on [Book Review] “Escape from Model Land” by Erica Thompson

Source:  Basic Books Predictive mathematical models touch our lives virtually every day. Every weather forecast

Marketing

Transitions are difficult

Feb 10, 2024 Comment on Transitions are difficult

They’re risky (unknown territory leads to unforeseen outcomes) and a very recent phenomenon. A kid

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Posts

  • Invitation to a KnotChat
  • KnotChat! (Simone Giertz and Chip Conley)
  • The psychology behind why AI shows it’s working
  • Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics
  • A book can’t change your life
Marketing

Invitation to a KnotChat

Sep 22, 2026 0
Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 0
Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
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