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Marketing

A master class in persuasion from an unlikely place

May 27, 2026 Comment on A master class in persuasion from an unlikely place

Walk down a suburban street, and you might stumble across a following sign. It’s probably messy with poor formatting and inconsistent font size. Here’s one

Marketing

Which one do you want?

May 27, 2026 Comment on Which one do you want?

Not, “what do you think you can get?” Not, “what you’d be willing to live with…” Instead: If you were willing to be on the

Marketing

How do I launch an employee advocacy program that scales across teams and regions?

May 27, 2026 Comment on How do I launch an employee advocacy program that scales across teams and regions?

Key Takeaways: A structured, seven-step framework is essential for launching and scaling employee advocacy programs with governance, compliance, and measurable business impact. Segmenting content and

Investments

PR and SEO: How to Build More Authority Together (5 Steps)

May 26, 2026 Comment on PR and SEO: How to Build More Authority Together (5 Steps)

PR and SEO used to be separate disciplines. Now you can’t afford to keep them siloed. Google and LLMs both rely on third-party signals —

Finance

How to build a lead capture form that converts

May 26, 2026 Comment on How to build a lead capture form that converts
Finance

How to Post on Social Media from Claude

May 26, 2026 Comment on How to Post on Social Media from Claude

A lot of my brainstorming and early drafts happen in Claude. It’s where I rough out the angle for a LinkedIn post, work through a

Marketing

A master class in persuasion from an unlikely place

May 27, 2026 0
Marketing

Which one do you want?

May 27, 2026 0
Marketing

How do I launch an employee advocacy program that scales across teams and regions?

May 27, 2026 0
Investments

PR and SEO: How to Build More Authority Together (5 Steps)

May 26, 2026 0
Finance

How to build a lead capture form that converts

May 26, 2026 0
Finance

How to Post on Social Media from Claude

May 26, 2026 0
Marketing

How to Write an Executive Summary Execs Can’t Ignore [+ 5 Top Examples]

May 30, 2024 Comment on How to Write an Executive Summary Execs Can’t Ignore [+ 5 Top Examples]

Early in my career, I was intimidated by executive summaries. They sounded so corporate and

Marketing

12 InDesign Templates for InDesign, PowerPoint, and Google Docs [Free Download]

May 30, 2024 Comment on 12 InDesign Templates for InDesign, PowerPoint, and Google Docs [Free Download]

Of all landing page submissions, 55% come from lead magnets, and ebooks are one of

Marketing

Website Homepage Design: My Favorite 32 Examples to Inspire You

May 30, 2024 Comment on Website Homepage Design: My Favorite 32 Examples to Inspire You

Your website homepage is your company’s first impression for most customers, and first impressions are

Marketing

The Ultimate Guide to Video Marketing

May 30, 2024 Comment on The Ultimate Guide to Video Marketing

If you’re looking for a video marketing guide, you’re not alone. Of all businesses, 90%

Marketing

The Ultimate Guide to Storytelling in Marketing & Business

May 30, 2024 Comment on The Ultimate Guide to Storytelling in Marketing & Business

I became a marketer because I love storytelling — a craft that I and many

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Posts

  • A master class in persuasion from an unlikely place
  • Which one do you want?
  • How do I launch an employee advocacy program that scales across teams and regions?
  • PR and SEO: How to Build More Authority Together (5 Steps)
  • How to build a lead capture form that converts
Marketing

A master class in persuasion from an unlikely place

May 27, 2026 0
Marketing

Which one do you want?

May 27, 2026 0
Marketing

How do I launch an employee advocacy program that scales across teams and regions?

May 27, 2026 0
Investments

PR and SEO: How to Build More Authority Together (5 Steps)

May 26, 2026 0
Finance

How to build a lead capture form that converts

May 26, 2026 0
Finance

How to Post on Social Media from Claude

May 26, 2026 0
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