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Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 Comment on Show me the work: Overcoming AI’s impostor syndrome

When AI is involved in content development, readers don’t know who the real author is. It’s time to offer traceability through version histories. The post

Marketing

Fertilizing the weeds

Aug 27, 2026 Comment on Fertilizing the weeds

It’s not up to us to fix the world all by ourselves. But we vote with our attention and our dollars. If we’re attracted to

Marketing

AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Aug 27, 2026 Comment on AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Why it matters: Voice AI like GPT-Live is a genuinely good sounding board for shaping campaign ideas out loud. But conversational fluency isn’t the same

Investments

Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

Aug 26, 2026 Comment on Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

In 1969, Robert Zajonc recruited 72 cockroaches and had the insects run a maze. Surprisingly, they had to do it in front of an audience.

Marketing

Best Marketo alternatives worth evaluating in 2026

Aug 26, 2026 Comment on Best Marketo alternatives worth evaluating in 2026

Adobe Marketo Engage has long been the go-to for enterprise demand generation teams. But over the past few years, a growing number of marketing operations

Marketing

Hiding out

Aug 26, 2026 Comment on Hiding out

It might be at school, at work or at home. Hunkering down, hoping we won’t get noticed. A safe spot, worth concealing. The problem with

News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 0
Marketing

Fertilizing the weeds

Aug 27, 2026 0
Marketing

AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Aug 27, 2026 0
Investments

Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

Aug 26, 2026 0
Marketing

Best Marketo alternatives worth evaluating in 2026

Aug 26, 2026 0
Marketing

Hiding out

Aug 26, 2026 0
News

Setting boundaries for bots

May 14, 2026 Comment on Setting boundaries for bots

Our AI usage is quickly pivoting from copiloting to autopilot. Time for people to define

Marketing

Cats & Dogs

May 14, 2026 Comment on Cats & Dogs

A dog gets fed and thinks his person is an omniscient, benevolent being. A cat

Marketing

The airplane oath

May 13, 2026 Comment on The airplane oath

You’re flying over Mount Ranier and a hole opens up in the bottom of your

Marketing

Early rejections

May 12, 2026 Comment on Early rejections

Long after the fact, these are the best kind. They remind us of how far

Marketing

Behind the making of B2B Social’s Rising 30 with Alina Dallal

May 11, 2026 Comment on Behind the making of B2B Social’s Rising 30 with Alina Dallal

In this episode of Behind the Post, Alina Dallal goes behind the scenes of Oktopost’s

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Posts

  • Show me the work: Overcoming AI’s impostor syndrome
  • Fertilizing the weeds
  • AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer
  • Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer
  • Best Marketo alternatives worth evaluating in 2026
News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 0
Marketing

Fertilizing the weeds

Aug 27, 2026 0
Marketing

AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Aug 27, 2026 0
Investments

Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

Aug 26, 2026 0
Marketing

Best Marketo alternatives worth evaluating in 2026

Aug 26, 2026 0
Marketing

Hiding out

Aug 26, 2026 0
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