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News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 Comment on Show me the work: Overcoming AI’s impostor syndrome

When AI is involved in content development, readers don’t know who the real author is. It’s time to offer traceability through version histories. The post

Marketing

Fertilizing the weeds

Aug 27, 2026 Comment on Fertilizing the weeds

It’s not up to us to fix the world all by ourselves. But we vote with our attention and our dollars. If we’re attracted to

Marketing

AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Aug 27, 2026 Comment on AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Why it matters: Voice AI like GPT-Live is a genuinely good sounding board for shaping campaign ideas out loud. But conversational fluency isn’t the same

Investments

Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

Aug 26, 2026 Comment on Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

In 1969, Robert Zajonc recruited 72 cockroaches and had the insects run a maze. Surprisingly, they had to do it in front of an audience.

Marketing

Best Marketo alternatives worth evaluating in 2026

Aug 26, 2026 Comment on Best Marketo alternatives worth evaluating in 2026

Adobe Marketo Engage has long been the go-to for enterprise demand generation teams. But over the past few years, a growing number of marketing operations

Marketing

Hiding out

Aug 26, 2026 Comment on Hiding out

It might be at school, at work or at home. Hunkering down, hoping we won’t get noticed. A safe spot, worth concealing. The problem with

News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 0
Marketing

Fertilizing the weeds

Aug 27, 2026 0
Marketing

AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Aug 27, 2026 0
Investments

Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

Aug 26, 2026 0
Marketing

Best Marketo alternatives worth evaluating in 2026

Aug 26, 2026 0
Marketing

Hiding out

Aug 26, 2026 0
Marketing

All right and none the same

May 18, 2026 Comment on All right and none the same

On a beautiful Sunday in Central Park, you’ll see thousands of people out for a

Marketing

Perfect or better?

May 17, 2026 Comment on Perfect or better?

We can search for the perfect option or settle for something better than we have

Marketing

“Here’s a pillow the cat didn’t pee on”

May 16, 2026 Comment on “Here’s a pillow the cat didn’t pee on”

Highlighting the non-existent negative is confusing. “Don’t be late,” isn’t as useful as, “We’re going

Investments

How To Turn Employee Insights Into Content Without Adding More Work

May 15, 2026 Comment on How To Turn Employee Insights Into Content Without Adding More Work

Does this sound familiar? A salesperson shares a great customer insight during a team call.

Marketing

Personally

May 15, 2026 Comment on Personally

Professionals take their work seriously. Hobbyists can take it personally. We arrive and make a

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Posts

  • Show me the work: Overcoming AI’s impostor syndrome
  • Fertilizing the weeds
  • AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer
  • Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer
  • Best Marketo alternatives worth evaluating in 2026
News

Show me the work: Overcoming AI’s impostor syndrome

Aug 27, 2026 0
Marketing

Fertilizing the weeds

Aug 27, 2026 0
Marketing

AI Is Your Thinking Partner. It Was Never Meant to Be Your Execution Layer

Aug 27, 2026 0
Investments

Why Behavioral Scientists Study Cockroaches, Scary Bridges, and Beer

Aug 26, 2026 0
Marketing

Best Marketo alternatives worth evaluating in 2026

Aug 26, 2026 0
Marketing

Hiding out

Aug 26, 2026 0
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