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Start

Nov 7, 2026 Comment on Start

The cultural impresario has always had leverage. Invest time and money and put on a show. Start a cable network, a book publishing company or

Marketing

Obstacles in marketing automation and how to fix them [2026]

Nov 6, 2026 Comment on Obstacles in marketing automation and how to fix them [2026]

Most obstacles in marketing automation aren’t actually automation problems. 86.4% of marketing teams now use AI somewhere in their workflows. Yet, measuring ROI still tops

Marketing

Reviewing the game tapes

Nov 6, 2026 Comment on Reviewing the game tapes

A long time ago, football coaches realized that watching previous games was a good way to help players learn to do better. Alas, the only

News

Planning Cincinnati Website Development to Avoid Launch Delays

Nov 6, 2026 Comment on Planning Cincinnati Website Development to Avoid Launch Delays

In late fall, the pressure to launch a new website can sneak up fast. Between shifting schedules, weather delays, and holiday closures, progress can go

Marketing

What is RAG in AI? A plain-English guide for marketers

Nov 5, 2026 Comment on What is RAG in AI? A plain-English guide for marketers

More of your audience now gets answers from AI instead of a list of links. So when someone asks an assistant about your category, the

Marketing

Inconvenient brands

Nov 5, 2026 Comment on Inconvenient brands

For an upcoming blog post, I’m collecting a list of small businesses that are worth bypassing Amazon for. Holiday shopping is around the corner, and

Marketing

Start

Nov 7, 2026 0
Marketing

Obstacles in marketing automation and how to fix them [2026]

Nov 6, 2026 0
Marketing

Reviewing the game tapes

Nov 6, 2026 0
News

Planning Cincinnati Website Development to Avoid Launch Delays

Nov 6, 2026 0
Marketing

What is RAG in AI? A plain-English guide for marketers

Nov 5, 2026 0
Marketing

Inconvenient brands

Nov 5, 2026 0
Marketing

You’re Not The Hero — Your Customer Is

Oct 1, 2024 Comment on You’re Not The Hero — Your Customer Is

April Sunshine Hawkins is a StoryBrand workshop facilitator, keynote speaker, and co-host of the Marketing

Finance

How to Add a Link to an Instagram Story (+ Examples to Inspire You)

Oct 1, 2024 Comment on How to Add a Link to an Instagram Story (+ Examples to Inspire You)

This is probably going to age me, but remember when adding a link to an

Marketing

How to Choose a Marketing Team Structure That Doesn’t Just Look Good on Paper

Oct 1, 2024 Comment on How to Choose a Marketing Team Structure That Doesn’t Just Look Good on Paper

Most things in life are only as good as their foundation. Houses, ice cream sundaes,

Marketing

Brand Strategy 101: 7 Important Elements of a Company Branding Plan

Oct 1, 2024 Comment on Brand Strategy 101: 7 Important Elements of a Company Branding Plan

We’re bombarded with tens of thousands of messages everyday — and most of them are

Marketing

The Ultimate Guide to Instagram for Business [+ Data From 650+ Marketers]

Oct 1, 2024 Comment on The Ultimate Guide to Instagram for Business [+ Data From 650+ Marketers]

More companies than ever are using Instagram for business — over 200 million businesses, to

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Posts

  • Start
  • Obstacles in marketing automation and how to fix them [2026]
  • Reviewing the game tapes
  • Planning Cincinnati Website Development to Avoid Launch Delays
  • What is RAG in AI? A plain-English guide for marketers
Marketing

Start

Nov 7, 2026 0
Marketing

Obstacles in marketing automation and how to fix them [2026]

Nov 6, 2026 0
Marketing

Reviewing the game tapes

Nov 6, 2026 0
News

Planning Cincinnati Website Development to Avoid Launch Delays

Nov 6, 2026 0
Marketing

What is RAG in AI? A plain-English guide for marketers

Nov 5, 2026 0
Marketing

Inconvenient brands

Nov 5, 2026 0
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