Market by Generation: Data-Backed Content Consumption Habits To Shape Your Strategy
Let’s play a game: Tell me how old you are without telling me how old you are. Not sure how to respond? Well, chances are
TikTok & Instagram Reel Video Ideas for Brands
The TikTok invasion isn’t going away anytime soon. In fact, it continues to be one of the fastest-growing social media platforms around. Additionally, these types of videos have quickly made their way to Instagram via Instagram Reels. This is why brands are incorporating these videos into their marketing strategy to expand their reach and increase engagement. If you are looking to get started with TikTok videos or Instagram Reels for your business, here’s some ideas…
How Effectively Are Companies Managing Content Operations?
Within the last few weeks, two research reports have been published that provide several important
How to Retool Personalization for a Privacy-Conscious World
(The following post is an edited mash-up of two of my most popular “non-COVID” posts
One Vital Way to Cultivate Buyer Trust and Confidence
For the past several years, industry analysts and other thought leaders have been urging marketing
Research Takes the Pulse of B2B Marketers
B2B International (a Merkle B2B company) recently published the results of its 2021 B2B Marketing
