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Marketing

“Not yet”

Nov 1, 2026 Comment on “Not yet”

The reason we train is to get better. Every successful product goes from version 1.0 to 2.0, eventually. Very few people still drive a Model

Marketing

The Hallmark dilemma

Oct 31, 2026 Comment on The Hallmark dilemma

The slogan is “when you care enough to send the very best.” But more accurately, it’s “when you don’t care enough to be on the

Investments

Google Says Schema Isn’t Required for AI Search. Should You Remove It?

Oct 30, 2026 Comment on Google Says Schema Isn’t Required for AI Search. Should You Remove It?

Google’s guide to optimizing for generative AI features says structured data isn’t required for AI search. It also recommends continuing to use it as part

Marketing

Cooperation (the fall book list)

Oct 30, 2026 Comment on Cooperation (the fall book list)

Last week’s book list was a success, and I realized that it would work even better with others. Bookstores work precisely because they stack the

News

CRM Features Solopreneurs Use Most During Peak Season

Oct 30, 2026 Comment on CRM Features Solopreneurs Use Most During Peak Season

By late October, many solopreneurs start to feel the weight of peak season. The inbox fills faster, new leads pop up at odd hours, and

Marketing

ChatGPT Ads vs. Google Search ads: 5 differences to consider in your strategy

Oct 29, 2026 Comment on ChatGPT Ads vs. Google Search ads: 5 differences to consider in your strategy

It’s hard to believe anything could rival Google’s impact on our digital lives and habits, but ChatGPT is on its tail — especially now that

Marketing

“Not yet”

Nov 1, 2026 0
Marketing

The Hallmark dilemma

Oct 31, 2026 0
Investments

Google Says Schema Isn’t Required for AI Search. Should You Remove It?

Oct 30, 2026 0
Marketing

Cooperation (the fall book list)

Oct 30, 2026 0
News

CRM Features Solopreneurs Use Most During Peak Season

Oct 30, 2026 0
Marketing

ChatGPT Ads vs. Google Search ads: 5 differences to consider in your strategy

Oct 29, 2026 0
Marketing

Seeking metaphor

Mar 2, 2025 Comment on Seeking metaphor

This is how we learn. An apple is a lot like an orange, but you

News

3X ROAS with or without AI? | The ClickZ Digest

Mar 1, 2025 Comment on 3X ROAS with or without AI? | The ClickZ Digest

👉️Subscribe | Forward | Advertise with us Follow us on LinkedIn 🔗 Hi {{first_name|there}}! Highlights

Marketing

March is strategy month

Mar 1, 2025 Comment on March is strategy month

January feels like the start of the year, but there’s always a hangover from the

News

The New Power Players in Digital Commerce—RMN and the Creator Economy

Mar 1, 2025 Comment on The New Power Players in Digital Commerce—RMN and the Creator Economy

Retailers used to treat advertising as a secondary revenue stream. That has changed. Retail Media

Marketing

The Ikea metaphors

Mar 1, 2025 Comment on The Ikea metaphors

When you assemble something for the second time, it will be easier than the first

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Posts

  • “Not yet”
  • The Hallmark dilemma
  • Google Says Schema Isn’t Required for AI Search. Should You Remove It?
  • Cooperation (the fall book list)
  • CRM Features Solopreneurs Use Most During Peak Season
Marketing

“Not yet”

Nov 1, 2026 0
Marketing

The Hallmark dilemma

Oct 31, 2026 0
Investments

Google Says Schema Isn’t Required for AI Search. Should You Remove It?

Oct 30, 2026 0
Marketing

Cooperation (the fall book list)

Oct 30, 2026 0
News

CRM Features Solopreneurs Use Most During Peak Season

Oct 30, 2026 0
Marketing

ChatGPT Ads vs. Google Search ads: 5 differences to consider in your strategy

Oct 29, 2026 0
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