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Investments

Community Management Starts Before the First Reply

Oct 16, 2026 Comment on Community Management Starts Before the First Reply

Giving someone access to your social accounts is easy. Trusting them to talk to your customers is harder.  When you outsource community management, someone outside

Marketing

The marketing automation model that drove 9x qualified lead growth in a secondary market

Oct 16, 2026 Comment on The marketing automation model that drove 9x qualified lead growth in a secondary market

When we reviewed our Japan marketing automation programs last year, the picture wasn’t pretty. Our automated emails were generating about 12 qualified leads per month

Marketing

A good worker

Oct 16, 2026 Comment on A good worker

The truth is, I’m not a good worker. I’ve had very few traditional jobs, and my performance on typical tasks was poor. Work the exact

Marketing

Transactional email: What it is and how it works

Oct 15, 2026 Comment on Transactional email: What it is and how it works

Transactional emails are automated messages triggered by a specific action a customer takes, sent to help that person complete or follow up on something already

Marketing

Purple Space problem solving

Oct 15, 2026 Comment on Purple Space problem solving

On the 19th of October, I’m doing an open Zoom call for members of purple.space and those that might be curious about how cohorts and

News

Marketing Automation Setup Issues That Trip You Up in Q4

Oct 15, 2026 Comment on Marketing Automation Setup Issues That Trip You Up in Q4

Introduction Fall hits different when you’re running a small business. Somewhere between early October and the holidays, everything picks up speed. Deadlines start to overlap,

Investments

Community Management Starts Before the First Reply

Oct 16, 2026 0
Marketing

The marketing automation model that drove 9x qualified lead growth in a secondary market

Oct 16, 2026 0
Marketing

A good worker

Oct 16, 2026 0
Marketing

Transactional email: What it is and how it works

Oct 15, 2026 0
Marketing

Purple Space problem solving

Oct 15, 2026 0
News

Marketing Automation Setup Issues That Trip You Up in Q4

Oct 15, 2026 0
Finance

The Right Bag for the Job: How Remote Workers at Buffer Choose Their Gear

Sep 26, 2025 Comment on The Right Bag for the Job: How Remote Workers at Buffer Choose Their Gear

I’ve been carrying the same Patagonia Toromiro for the best part of a decade. I

Marketing

Nails, glues and screws

Sep 26, 2025 Comment on Nails, glues and screws

Perhaps this metaphor will help: Nails are the easiest to use and require the least

Marketing

From manual to AI-powered orchestration: Winning Fortune 500 IT deals with ABM

Sep 25, 2025 Comment on From manual to AI-powered orchestration: Winning Fortune 500 IT deals with ABM

Account based marketing isn’t just another channel or tactic. It’s a strategic approach that flips

Marketing

Chasing the snipe

Sep 25, 2025 Comment on Chasing the snipe

Here’s a summary from a book industry newsflash about what’s selling right now: Dystopia, Dark

Marketing

The Human-AI partnership: Why consistency is the future of customer experience with Tori Jeffcoat

Sep 25, 2025 Comment on The Human-AI partnership: Why consistency is the future of customer experience with Tori Jeffcoat

Gainsight’s Director of Product Marketing, Tori Jeffcoat, stops by the Radically Transparent podcast to unpack

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Posts

  • Community Management Starts Before the First Reply
  • The marketing automation model that drove 9x qualified lead growth in a secondary market
  • A good worker
  • Transactional email: What it is and how it works
  • Purple Space problem solving
Investments

Community Management Starts Before the First Reply

Oct 16, 2026 0
Marketing

The marketing automation model that drove 9x qualified lead growth in a secondary market

Oct 16, 2026 0
Marketing

A good worker

Oct 16, 2026 0
Marketing

Transactional email: What it is and how it works

Oct 15, 2026 0
Marketing

Purple Space problem solving

Oct 15, 2026 0
News

Marketing Automation Setup Issues That Trip You Up in Q4

Oct 15, 2026 0
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