What it is like to be a dog?
We have no idea. Of course, there’s plenty of behavioral data. Say this phrase, or offer that treat, and this particular dog is likely to
Vibe Marketing: Hype, Reality, and Real Case Studies
AI has infinitely sped up the hype cycle in marketing. So when the term “vibe
We Replaced SMS Authentication With Email and Authenticator Apps — Here’s Why
At Buffer, security has always been a balance: keeping our customers’ accounts safe while making
Content marketing vs inbound marketing (& why they both still matter)
If there’s one thing I’ve learned in years as a marketer, it’s that understanding the
Two kinds of confrontations
When we win by having someone else lose, we set up a conflict. It’s clear,
ChatGPT Shopping: How to Get AI to Recommend Your Products
ChatGPT recommends products — complete with photos, pricing, and purchase links — to its 700
