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Finance

We’re running an A/B test on human and AI involvement in hiring

Nov 11, 2026 Comment on We’re running an A/B test on human and AI involvement in hiring

We’re hiring for two roles, and trying two very different experiments We’ve spent many hours debating when, where, and how AI should fit into our

Marketing

The creep fades

Nov 11, 2026 Comment on The creep fades

The uncanny valley is the place where an image that’s almost human creeps us out: Sorry to share that. Human beings evolved to have a

Marketing

What a B2B marketer’s job looks like once AI does the first draft

Nov 11, 2026 Comment on What a B2B marketer’s job looks like once AI does the first draft

We keep hearing about the hours AI saves marketing teams. Ten hours a week here, a few hundred across a team there. So at Grand

Marketing

In search of a bargain

Nov 10, 2026 Comment on In search of a bargain

The ebook of The Knot is on sale today for less than $5 in the US. Thanks for checking it out. Also, here’s a preview

Marketing

AEO benchmarking: What market data reveals about AI search

Nov 10, 2026 Comment on AEO benchmarking: What market data reveals about AI search

AEO benchmarking measures your brand’s AI search visibility against competitors and market trends. It tells you whether a change in your visibility comes from the

Marketing

How to use AI to write a blog post (that isn’t slop)

Nov 10, 2026 Comment on How to use AI to write a blog post (that isn’t slop)

Like a hammer or even a hair dryer, AI is just a tool. It needs to be wielded skillfully by an expert to achieve greatness.

Finance

We’re running an A/B test on human and AI involvement in hiring

Nov 11, 2026 0
Marketing

The creep fades

Nov 11, 2026 0
Marketing

What a B2B marketer’s job looks like once AI does the first draft

Nov 11, 2026 0
Marketing

In search of a bargain

Nov 10, 2026 0
Marketing

AEO benchmarking: What market data reveals about AI search

Nov 10, 2026 0
Marketing

How to use AI to write a blog post (that isn’t slop)

Nov 10, 2026 0
News

The Simple Pivot That Rocketed Mike Lamothe’s Book to #1 on Amazon

Aug 24, 2023 adminComment on The Simple Pivot That Rocketed Mike Lamothe’s Book to #1 on Amazon

Two weeks out from his book release day, Mike Lamothe was terrified. He’d spent months

News

Now in Spanish

Aug 21, 2023 adminComment on Now in Spanish

The Carbon Almanac is now available in Spanish. For free. Free to download, free to

Marketing

For customers vs to customers

Aug 21, 2023 adminComment on For customers vs to customers

In the life of every enterprise, the moment arises when a choice has to be

Marketing

[Book Review] An Insightful Guide to Customer Experience Innovation

Aug 20, 2023 adminComment on [Book Review] An Insightful Guide to Customer Experience Innovation

Source:  BenBella Books, Inc. Innovation has long been an important element of business success. For

News

The status quo is very good…

Aug 19, 2023 adminComment on The status quo is very good…

at sticking around. In fact, that’s what it’s best at. New research shows that computers

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Posts

  • We’re running an A/B test on human and AI involvement in hiring
  • The creep fades
  • What a B2B marketer’s job looks like once AI does the first draft
  • In search of a bargain
  • AEO benchmarking: What market data reveals about AI search
Finance

We’re running an A/B test on human and AI involvement in hiring

Nov 11, 2026 0
Marketing

The creep fades

Nov 11, 2026 0
Marketing

What a B2B marketer’s job looks like once AI does the first draft

Nov 11, 2026 0
Marketing

In search of a bargain

Nov 10, 2026 0
Marketing

AEO benchmarking: What market data reveals about AI search

Nov 10, 2026 0
Marketing

How to use AI to write a blog post (that isn’t slop)

Nov 10, 2026 0
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