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Lumping and Splitting in Taxonomy

Jan 11, 2020 adminComment on Lumping and Splitting in Taxonomy

Creating a taxonomy — noting which distinctions matter — often seems more art than science. 

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AdWords AI Will Auto-Generate Then Auto-Launch Fun New Ads

Mar 29, 2018 adminComment on AdWords AI Will Auto-Generate Then Auto-Launch Fun New Ads

In late April Google will start offering (forcing) a new tool letting artificial intelligence generate

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