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Marketing

How to Get a Google Ads Certification

Nov 1, 2023 Comment on How to Get a Google Ads Certification

Google Ads is one of the most effective advertising tools to get more traffic to

Marketing

Two ways to defend the status quo

Nov 1, 2023 Comment on Two ways to defend the status quo

Deny the problem. Minimize it, make up data, distract from the conversation, make people feel

Marketing

Email Analytics [Research]: 8 Email Marketing Metrics You Should Track

Oct 31, 2023 Comment on Email Analytics [Research]: 8 Email Marketing Metrics You Should Track

Part of my marketing job is to send emails and track their progress, so I

Marketing

The Best Time to Send an Email [2023 Research]

Oct 31, 2023 Comment on The Best Time to Send an Email [2023 Research]

Here’s a little exercise for you: check the timestamps on the emails you’ve received in

Marketing

How to Train Your ChatGPT — A Marketer’s Guide

Oct 31, 2023 Comment on How to Train Your ChatGPT — A Marketer’s Guide

If it’s your first time using ChatGPT, your answers may sound stilted. The program doesn’t

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