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Marketing

Attention up for auction

Aug 11, 2026 Comment on Attention up for auction

If you win an auction to get a click, you probably overpaid. Every other bidder

Marketing

What to look for in revenue attribution software

Aug 11, 2026 Comment on What to look for in revenue attribution software

Why it matters In reading this blog, B2B teams evaluating revenue attribution software will learn

Marketing

How to prove the ROI of executive branding (Without the attribution headache) with Ross Simmonds

Aug 10, 2026 Comment on How to prove the ROI of executive branding (Without the attribution headache) with Ross Simmonds

Ross Simmonds has over 60k followers on LinkedIn alone. As Founder and CEO of Distribution.ai,

Marketing

The simple way to make your marketing claims 42.9% more believable

Aug 10, 2026 Comment on The simple way to make your marketing claims 42.9% more believable

A few weeks back, I stumbled across a Reddit post that talked about the first

Marketing

Give me one reason

Aug 10, 2026 Comment on Give me one reason

When your project, proposal or resume is rejected, it’s tempting to try to understand why.

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