The control/responsibility matrix
Alert readers of my last two posts have probably guessed what this one is about.
Alert readers of my last two posts have probably guessed what this one is about.
Source: WSJ Intelligence/B2B International Last September, I wrote a post discussing why B2B marketers shouldn’t
(Our January Research Round-Up features the annual content marketing survey by CMI and MarketingProfs, a
Like many marketers, I used the last couple of months of 2021 to reflect on
Jennifer Gutman, Director of Social Strategy at Oktopost takes on employee advocacy. Listen to the