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May 2026

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Finance

Multi-step forms: why they convert better and how to build one

May 22, 2026 Comment on Multi-step forms: why they convert better and how to build one
Marketing

The second thing

May 22, 2026 Comment on The second thing

It’s useful and satisfying to have people go along with your wishes and your taste.

Marketing

10 account-based marketing social listening use cases that drive pipeline

May 22, 2026 Comment on 10 account-based marketing social listening use cases that drive pipeline

Key takeaways: AI-powered social listening reveals actionable buying signals, such as intent surges, stakeholder changes,

Marketing

Value creation, bullshit jobs and the future of work

May 21, 2026 Comment on Value creation, bullshit jobs and the future of work

We create a job whenever someone with the authority to hire decides the value created

Marketing

Best AI search analytics tools for marketing teams

May 21, 2026 Comment on Best AI search analytics tools for marketing teams

I’ve spent the last year watching marketing teams scramble to understand why their organic traffic

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