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October 2025

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Finance

What Is a Good Facebook Engagement Rate? Data From 52 Million+ Posts

Oct 27, 2025 Comment on What Is a Good Facebook Engagement Rate? Data From 52 Million+ Posts

One of the most common questions creators and brands ask: “Is my engagement rate good?”

Marketing

New and old, big and small

Oct 27, 2025 Comment on New and old, big and small

Organizations and brands can choose their quadrant. It’s tempting to want the best of all

News

Winter Marketing Tips for Cincinnati Small Businesses

Oct 26, 2025 Comment on Winter Marketing Tips for Cincinnati Small Businesses

When winter hits Cincinnati, small businesses often feel the shift. Fewer people are out shopping,

Marketing

[Book Review] A Practitioner’s Guide to Brand Associations

Oct 26, 2025 Comment on [Book Review] A Practitioner’s Guide to Brand Associations

Source:  Ullrich Appelbaum After languishing in the shadow of demand generation marketing for more than

Marketing

Out of the way and a little inconvenient

Oct 26, 2025 Comment on Out of the way and a little inconvenient

Visitors to your new bookstore are likely to have a phone in their pockets–they could

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