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January 2024

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Marketing

PW1: Two hats for productivity

Jan 2, 2024 Comment on PW1: Two hats for productivity

Welcome to 2024. Back to work, here we go. So it’s Productivity Week on the

Marketing

How Media Leaders Will Make AI Work in 2024, from HubSpot’s VP of Media

Jan 2, 2024 Comment on How Media Leaders Will Make AI Work in 2024, from HubSpot’s VP of Media

Just before the holidays I had a chat with HubSpot’s VP of Media, Jonathan Hunt.

News

5 Real-Life Sales Scenarios Where You Need Assignment Selling (w/ Templates)

Jan 1, 2024 Comment on 5 Real-Life Sales Scenarios Where You Need Assignment Selling (w/ Templates)

For many, assignment selling is a game-changing solution to one of the biggest sales peeves:

Marketing

Where does your mind go when it wanders?

Jan 1, 2024 Comment on Where does your mind go when it wanders?

My friend Jason points out that this might be where your heart is. What would

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Posts

  • Anticipating confusion
  • The race to the bottom feels inevitable…
  • Community Management Starts Before the First Reply
  • The marketing automation model that drove 9x qualified lead growth in a secondary market
  • A good worker
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