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Marketing

99% might be enough (or not)

Jun 20, 2026 Comment on 99% might be enough (or not)

A 100-foot long boat that’s 99% complete is going to sink before it leaves the dock. That gaping hole is more than enough to do

Marketing

What happens when AI starts making decisions for you?

Jun 19, 2026 Comment on What happens when AI starts making decisions for you?

Every marketing leader is being told that AI agents in social media and marketing will increase productivity. Far fewer are asking a more important question:

Marketing

The gap between true and known

Jun 19, 2026 Comment on The gap between true and known

We have more agency and choice than we know. And sometimes, when the awareness of our freedom arrives, it’s too late to reclaim the opportunities

News

Why is using AI so exhausting? 

Jun 18, 2026 Comment on Why is using AI so exhausting? 

AI doesn’t always save time, and even when it does, it can leave users exhausted. AI tools are poorly matched to the needs of knowledge

Marketing

How to rank in AI search results: Expert best practices

Jun 18, 2026 Comment on How to rank in AI search results: Expert best practices

Knowing how to rank in search engines and how to rank in AI search results are two different games now. As of early 2026, BrightEdge

Marketing

Promotion, activation, conversation

Jun 18, 2026 Comment on Promotion, activation, conversation

[A long riff on book publishing with (perhaps) wide applicability to your work as well.] Publishing is different from writing—it’s the hard work of creating

Marketing

99% might be enough (or not)

Jun 20, 2026 0
Marketing

What happens when AI starts making decisions for you?

Jun 19, 2026 0
Marketing

The gap between true and known

Jun 19, 2026 0
News

Why is using AI so exhausting? 

Jun 18, 2026 0
Marketing

How to rank in AI search results: Expert best practices

Jun 18, 2026 0
Marketing

Promotion, activation, conversation

Jun 18, 2026 0
Marketing

The infinite tail

Jan 31, 2026 Comment on The infinite tail

The Long Tail was a profound cultural insight. When we created YouTube, Amazon, Roon, recipe

News

Online Casinos und Betrug: Die Bedeutung von Sicherheit und Transparenz

Jan 31, 2026 Comment on Online Casinos und Betrug: Die Bedeutung von Sicherheit und Transparenz

Einleitung Der Markt der Online-Glücksspielbranche wächst stetig und gewinnt immer mehr an Bedeutung. Während die

Marketing

Email marketing automation tools: How to choose in 2026

Jan 30, 2026 Comment on Email marketing automation tools: How to choose in 2026

Selecting an email marketing automation platform goes far beyond choosing where marketers will send emails.

Marketing

AI ads are neither

Jan 30, 2026 Comment on AI ads are neither

Neither AI nor ads. The problem started with search, and was weaponized by Amazon. Display

Finance

Scared to Post on Social Media? Here’s What Actually Helped Us Start (ft. Creators from Buffer)

Jan 29, 2026 Comment on Scared to Post on Social Media? Here’s What Actually Helped Us Start (ft. Creators from Buffer)

If you’ve been wanting to post on social media but keep putting it off, this

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Posts

  • 99% might be enough (or not)
  • What happens when AI starts making decisions for you?
  • The gap between true and known
  • Why is using AI so exhausting? 
  • How to rank in AI search results: Expert best practices
Marketing

99% might be enough (or not)

Jun 20, 2026 0
Marketing

What happens when AI starts making decisions for you?

Jun 19, 2026 0
Marketing

The gap between true and known

Jun 19, 2026 0
News

Why is using AI so exhausting? 

Jun 18, 2026 0
Marketing

How to rank in AI search results: Expert best practices

Jun 18, 2026 0
Marketing

Promotion, activation, conversation

Jun 18, 2026 0
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