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Marketing

Branded vs. unbranded queries in AI search — and how to track them

Nov 9, 2026 Comment on Branded vs. unbranded queries in AI search — and how to track them

Picture two shoppers. One asks ChatGPT, “Are Nikes good shoes for marathon runners?” The other asks, “What’s the best running shoe?” Both want top-notch athletic

Marketing

Restrictive design

Nov 9, 2026 Comment on Restrictive design

Design of any kind requires empathy. If you’re making it for yourself, it’s a hobby. Everything else is for someone else. Great designers know who

Marketing

Ambiguity or clarity?

Nov 8, 2026 Comment on Ambiguity or clarity?

This is a choice we rarely name. Putting effort into how much ambiguity we can handle can define a career and give us a path

Marketing

Three Important Insights on Buyer Use of AI

Nov 8, 2026 Comment on Three Important Insights on Buyer Use of AI

Source:  TrustRadius TrustRadius, an HG Insights company, recently published its “2026 B2B Buying Disconnect Report.” TrustRadius has been conducting the buying disconnect research since 2017.

Marketing

Start

Nov 7, 2026 Comment on Start

The cultural impresario has always had leverage. Invest time and money and put on a show. Start a cable network, a book publishing company or

Marketing

Obstacles in marketing automation and how to fix them [2026]

Nov 6, 2026 Comment on Obstacles in marketing automation and how to fix them [2026]

Most obstacles in marketing automation aren’t actually automation problems. 86.4% of marketing teams now use AI somewhere in their workflows. Yet, measuring ROI still tops

Marketing

Branded vs. unbranded queries in AI search — and how to track them

Nov 9, 2026 0
Marketing

Restrictive design

Nov 9, 2026 0
Marketing

Ambiguity or clarity?

Nov 8, 2026 0
Marketing

Three Important Insights on Buyer Use of AI

Nov 8, 2026 0
Marketing

Start

Nov 7, 2026 0
Marketing

Obstacles in marketing automation and how to fix them [2026]

Nov 6, 2026 0
Marketing

10 Best Productivity Apps for Mac in 2024 (For Digital Specialists)

Mar 26, 2024 Comment on 10 Best Productivity Apps for Mac in 2024 (For Digital Specialists)

Last year, I finally made the switch to a Mac. As a marketer by day

Marketing

The drift to normal

Mar 26, 2024 Comment on The drift to normal

As an organization grows in scale, the idiosyncrasy and distinctiveness that was originally informed by

News

Identity Overhaul: Marketing’s Reinvention Playbook

Mar 26, 2024 Comment on Identity Overhaul: Marketing’s Reinvention Playbook

The post Identity Overhaul: Marketing’s Reinvention Playbook appeared first on ClickZ.

News

Lyft Revolutionizes Ride-Hailing with In-App Video Ads and Strategic CMO Appointment

Mar 26, 2024 Comment on Lyft Revolutionizes Ride-Hailing with In-App Video Ads and Strategic CMO Appointment

The post Lyft Revolutionizes Ride-Hailing with In-App Video Ads and Strategic CMO Appointment appeared first

Finance

TikTok Algorithm Guide 2024: Everything We Know About How Videos Are Ranked

Mar 26, 2024 Comment on TikTok Algorithm Guide 2024: Everything We Know About How Videos Are Ranked

I’m no stranger to a certain amount of time-eating scrolling on social media, but TikTok

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Posts

  • Branded vs. unbranded queries in AI search — and how to track them
  • Restrictive design
  • Ambiguity or clarity?
  • Three Important Insights on Buyer Use of AI
  • Start
Marketing

Branded vs. unbranded queries in AI search — and how to track them

Nov 9, 2026 0
Marketing

Restrictive design

Nov 9, 2026 0
Marketing

Ambiguity or clarity?

Nov 8, 2026 0
Marketing

Three Important Insights on Buyer Use of AI

Nov 8, 2026 0
Marketing

Start

Nov 7, 2026 0
Marketing

Obstacles in marketing automation and how to fix them [2026]

Nov 6, 2026 0
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