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Marketing

Our genie problem

Oct 8, 2026 Comment on Our genie problem

The djinn go back millennia, powerful and elusive creatures of the supernatural. They show up across time and culture. Three hundred years ago, Charles Perrault

Marketing

How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

Oct 8, 2026 Comment on How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

The Big Picture How much should an employee advocacy platform cost? The obvious answer is to compare the price per seat. It is also often

Marketing

How AI search optimization works for modern marketers

Oct 7, 2026 Comment on How AI search optimization works for modern marketers

Today, when a buyer asks ChatGPT, Perplexity, or Google’s AI Mode a question, they rarely see a list of suggested links. They see one synthesized

Marketing

The best enterprise email marketing software in 2026

Oct 7, 2026 Comment on The best enterprise email marketing software in 2026

Enterprise email marketing software is built for high-volume programs that span teams, brands, and regions. With so much software available, the hard part comes before

Marketing

How do you like them apples?

Oct 7, 2026 Comment on How do you like them apples?

In October, the apples in New England are some of the best in the world. Alas, the apples in this bowl are nine months old

Marketing

Viral VS quiet posts: Why your best performers might not be your best lead source

Oct 7, 2026 Comment on Viral VS quiet posts: Why your best performers might not be your best lead source

The use case Most reporting treats viral reach and business impact as the same thing, but often, they aren’t even connected. A social media manager

Marketing

Our genie problem

Oct 8, 2026 0
Marketing

How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

Oct 8, 2026 0
Marketing

How AI search optimization works for modern marketers

Oct 7, 2026 0
Marketing

The best enterprise email marketing software in 2026

Oct 7, 2026 0
Marketing

How do you like them apples?

Oct 7, 2026 0
Marketing

Viral VS quiet posts: Why your best performers might not be your best lead source

Oct 7, 2026 0
Marketing

10 account-based marketing social listening use cases that drive pipeline

May 22, 2026 Comment on 10 account-based marketing social listening use cases that drive pipeline

Key takeaways: AI-powered social listening reveals actionable buying signals, such as intent surges, stakeholder changes,

Marketing

Value creation, bullshit jobs and the future of work

May 21, 2026 Comment on Value creation, bullshit jobs and the future of work

We create a job whenever someone with the authority to hire decides the value created

Marketing

Best AI search analytics tools for marketing teams

May 21, 2026 Comment on Best AI search analytics tools for marketing teams

I’ve spent the last year watching marketing teams scramble to understand why their organic traffic

Marketing

AI citation tracking tools to monitor and increase visibility

May 21, 2026 Comment on AI citation tracking tools to monitor and increase visibility

The brand tracking dashboard says awareness is up. Social listening tools show steady mention volume.

Finance

What is an AI form builder (and how does it actually work)?

May 20, 2026 Comment on What is an AI form builder (and how does it actually work)?

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Posts

  • Our genie problem
  • How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor
  • How AI search optimization works for modern marketers
  • The best enterprise email marketing software in 2026
  • How do you like them apples?
Marketing

Our genie problem

Oct 8, 2026 0
Marketing

How much should an employee advocacy platform cost? 6 questions to ask when choosing a vendor

Oct 8, 2026 0
Marketing

How AI search optimization works for modern marketers

Oct 7, 2026 0
Marketing

The best enterprise email marketing software in 2026

Oct 7, 2026 0
Marketing

How do you like them apples?

Oct 7, 2026 0
Marketing

Viral VS quiet posts: Why your best performers might not be your best lead source

Oct 7, 2026 0
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