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The Gentle Pivot Checklist

Mar 23, 2026 Comment on The Gentle Pivot Checklist

A reinvention says: “None of this is working. Tear it down. Start from scratch.” A micro-pivot says: “Most of this is working. There’s one thing

Marketing

Answer engine optimization case studies that prove the ROI of AEO in 2026

Mar 23, 2026 Comment on Answer engine optimization case studies that prove the ROI of AEO in 2026

AI search is already influencing how buyers discover brands — and the results are measurable. According to the 2026 HubSpot State of Marketing report, 58%

Marketing

Follow-through

Mar 23, 2026 Comment on Follow-through

How does the ball know? In tennis, golf or just about all ball sports, the follow-through determines the flight of the ball. Great players always

News

What Gets in the Way of Mobile Marketing in Cincinnati Today

Mar 22, 2026 Comment on What Gets in the Way of Mobile Marketing in Cincinnati Today

Mobile marketing in Cincinnati keeps showing up as a tough spot for small business owners trying to reach people through their phones. As we move

Marketing

“Cheaper not to care”

Mar 22, 2026 Comment on “Cheaper not to care”

This is the slogan of so many industrial behemoths and existing bureaucracies. It’s in quotation marks for a reason: it’s not true. Not in the

Marketing

The hats

Mar 21, 2026 Comment on The hats

You wear a hat, you’re not a hat. State nouns are verbs that we talk about like they are nouns. Hurry, panic, frenzy, rage, funk,

News

The Gentle Pivot Checklist

Mar 23, 2026 0
Marketing

Answer engine optimization case studies that prove the ROI of AEO in 2026

Mar 23, 2026 0
Marketing

Follow-through

Mar 23, 2026 0
News

What Gets in the Way of Mobile Marketing in Cincinnati Today

Mar 22, 2026 0
Marketing

“Cheaper not to care”

Mar 22, 2026 0
Marketing

The hats

Mar 21, 2026 0
Marketing

And it can also do that

Feb 23, 2024 Comment on And it can also do that

If you were around when the Model T was first announced, you could have built

News

Are human-penned ads still better than AI?

Feb 23, 2024 Comment on Are human-penned ads still better than AI?

AI has been a looming entity on the horizon of the advertising industry for some

News

Sora has upset the AI-image generation apple cart

Feb 23, 2024 Comment on Sora has upset the AI-image generation apple cart

Until recently, Adobe Photoshop had the most sophisticated AI image generation capabilities within the tech

News

How to Recycle Old Content to Increase Your Conversions (+ChatGPT Prompts!)

Feb 22, 2024 Comment on How to Recycle Old Content to Increase Your Conversions (+ChatGPT Prompts!)

I’ve been blogging for more than ten years now, and I thoroughly enjoy the process.

Investments

41 Key AI Statistics

Feb 22, 2024 Comment on 41 Key AI Statistics

This is a complete list of the most important AI statistics every marketer needs to

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Posts

  • The Gentle Pivot Checklist
  • Answer engine optimization case studies that prove the ROI of AEO in 2026
  • Follow-through
  • What Gets in the Way of Mobile Marketing in Cincinnati Today
  • “Cheaper not to care”
News

The Gentle Pivot Checklist

Mar 23, 2026 0
Marketing

Answer engine optimization case studies that prove the ROI of AEO in 2026

Mar 23, 2026 0
Marketing

Follow-through

Mar 23, 2026 0
News

What Gets in the Way of Mobile Marketing in Cincinnati Today

Mar 22, 2026 0
Marketing

“Cheaper not to care”

Mar 22, 2026 0
Marketing

The hats

Mar 21, 2026 0
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