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Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 Comment on KnotChat! (Simone Giertz and Chip Conley)

All this week, to celebrate the launch of The Knot, I’ll be posting conversations I’ve had about problem-solving. Some are more focused on the structured

Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 Comment on The psychology behind why AI shows it’s working

In 2025, most of the major answer engines made an almost identical update. Claude, ChatGPT, Gemini, and many others started to show what they were

Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 Comment on Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

The problem with proving personal profile ROI Ask any B2B social or advocacy manager where their best-performing content comes from, and most won’t point to

Marketing

A book can’t change your life

Sep 21, 2026 Comment on A book can’t change your life

But you can. Especially if your community is there to help. All help is self-help, multiplied by the expectations, support and compassion of the people

Marketing

Upside/downside

Sep 20, 2026 Comment on Upside/downside

The sensitivity analysis for a decision is easy to overlook, because we tend to focus on the expected outcome. Perhaps it makes sense to begin

Marketing

Disconcerting genre shift

Sep 19, 2026 Comment on Disconcerting genre shift

If you sit down to watch a documentary and realize, about ten minutes in, that it’s actually a feature film, everything about it feels off

Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 0
Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
Marketing

Disconcerting genre shift

Sep 19, 2026 0
Marketing

Exceed or maintain?

May 28, 2024 Comment on Exceed or maintain?

In just about every group, people decide in advance how they’ll show up when it

News

From Followers to Advocates: How to Build a Loyal Social Media Community

May 28, 2024 Comment on From Followers to Advocates: How to Build a Loyal Social Media Community

 Belonging is one of the five human needs according to Abraham Maslow, and is a

Marketing

Design 101 – Creative Hacks from the King of Canva

May 28, 2024 Comment on Design 101 – Creative Hacks from the King of Canva

Sam Tyrrell rose to the title King of Canva at AlixPartners, and he’s joined us

Finance

How to Add Captions on TikTok Videos

May 27, 2024 Comment on How to Add Captions on TikTok Videos

Adding captions to your TikTok videos is essential for boosting engagement, accessibility, and viewer comprehension.

Marketing

50 Marketing Buzzwords to Know and Some to Avoid

May 27, 2024 Comment on 50 Marketing Buzzwords to Know and Some to Avoid

At the beginning of my marketing career, I was hit with a bunch of acronyms

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Posts

  • KnotChat! (Simone Giertz and Chip Conley)
  • The psychology behind why AI shows it’s working
  • Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics
  • A book can’t change your life
  • Upside/downside
Marketing

KnotChat! (Simone Giertz and Chip Conley)

Sep 21, 2026 0
Marketing

The psychology behind why AI shows it’s working

Sep 21, 2026 0
Marketing

Personal Brand ROI, Finally Provable: LinkedIn Personal Profile Metrics

Sep 21, 2026 0
Marketing

A book can’t change your life

Sep 21, 2026 0
Marketing

Upside/downside

Sep 20, 2026 0
Marketing

Disconcerting genre shift

Sep 19, 2026 0
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