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Marketing

Bad money…

Apr 26, 2026 Comment on Bad money…

The expression “bad money crowds out the good” refers to Gresham’s Law. It means that once lesser-quality and counterfeit currency begins to be traded, people

Marketing

Breathwork

Apr 25, 2026 Comment on Breathwork

[Off topic, but I hope it might be useful] Mindfulness can improve your life. So can stillness and spiritual grounding. This is not a post

Marketing

AI citation tracking: How to track (and grow) AI engine citations

Apr 24, 2026 Comment on AI citation tracking: How to track (and grow) AI engine citations

AI search engine citation tracking helps measure brand visibility and authority in AI-powered search results. As AI-powered search experiences reshape how people discover information, evaluate

Marketing

Courage vs. excuses

Apr 24, 2026 Comment on Courage vs. excuses

There are more available excuses now than ever before. In just two letters, “AI” is a simple, brand-new, all-purpose excuse for laying people off, averaging

Marketing

A practical approach to B2B social-sourced pipeline metrics and attribution

Apr 24, 2026 Comment on A practical approach to B2B social-sourced pipeline metrics and attribution

Key takeaways: B2B social media attribution requires decision-grade metrics and workflows that directly connect social engagement to pipeline and revenue, moving beyond vanity metrics. Standardizing

Marketing

Generative engine optimization KPIs that actually matter for marketing teams

Apr 23, 2026 Comment on Generative engine optimization KPIs that actually matter for marketing teams

Generative AI is changing how people discover brands, products, and information. Because it disrupts the buyer journey, it requires new metrics, specifically GEO KPIs, that

Marketing

Bad money…

Apr 26, 2026 0
Marketing

Breathwork

Apr 25, 2026 0
Marketing

AI citation tracking: How to track (and grow) AI engine citations

Apr 24, 2026 0
Marketing

Courage vs. excuses

Apr 24, 2026 0
Marketing

A practical approach to B2B social-sourced pipeline metrics and attribution

Apr 24, 2026 0
Marketing

Generative engine optimization KPIs that actually matter for marketing teams

Apr 23, 2026 0
Marketing

Consumer Confidence: What It is & How It Works

May 31, 2024 Comment on Consumer Confidence: What It is & How It Works

Every time I visit my favorite coffee shop, the barista gives me a smile, nods,

Marketing

How a Bottom-Up Budget Can Transform Your Company From Bottom to Top

May 31, 2024 Comment on How a Bottom-Up Budget Can Transform Your Company From Bottom to Top

The first time I managed a marketing budget, I was handed a dollar figure and

Marketing

How to Write an Internship Cover Letter [Expert Advice & Examples]

May 31, 2024 Comment on How to Write an Internship Cover Letter [Expert Advice & Examples]

It’s been a few years since I applied for my first internship, but I still

Marketing

The third impossibility

May 31, 2024 Comment on The third impossibility

The first was radio and television. Humans around the world spending a significant portion of

Finance

How long should your email be? (Email experts weigh in)

May 30, 2024 Comment on How long should your email be? (Email experts weigh in)

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Posts

  • Bad money…
  • Breathwork
  • AI citation tracking: How to track (and grow) AI engine citations
  • Courage vs. excuses
  • A practical approach to B2B social-sourced pipeline metrics and attribution
Marketing

Bad money…

Apr 26, 2026 0
Marketing

Breathwork

Apr 25, 2026 0
Marketing

AI citation tracking: How to track (and grow) AI engine citations

Apr 24, 2026 0
Marketing

Courage vs. excuses

Apr 24, 2026 0
Marketing

A practical approach to B2B social-sourced pipeline metrics and attribution

Apr 24, 2026 0
Marketing

Generative engine optimization KPIs that actually matter for marketing teams

Apr 23, 2026 0
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