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Marketing

How to create Claude skills: What your team actually needs

Oct 26, 2026 Comment on How to create Claude skills: What your team actually needs

Claude skills help teams save repeatable workflows as instructions that apply automatically — without pasting a long prompt into every chat. A team writes the

Marketing

Is our attitude up to us?

Oct 26, 2026 Comment on Is our attitude up to us?

If the stakes are high enough and the duration you need to keep it together is short enough, can you control your response? Because if

Investments

Build Local SEO Pages Around How You Serve Customers

Oct 26, 2026 Comment on Build Local SEO Pages Around How You Serve Customers

You’ve probably landed on a plumber’s website with a page for every city in the state, including towns hours from the shop. Honestly, that reads

Marketing

Why Strategy Matters More, Not Less, in the AI Era

Oct 25, 2026 Comment on Why Strategy Matters More, Not Less, in the AI Era

  Artificial Intelligence Is a Transforming Technology It’s now clear that artificial intelligence (AI) will transform how business is conducted in virtually every sector of

Marketing

Hospitality in the mirror

Oct 25, 2026 Comment on Hospitality in the mirror

Danny Meyer and Will Guidara have each written fabulous books about hospitality. They missed one thing. The customers who get the most authentic and lasting

Marketing

Caveman leadership and the CDO*

Oct 24, 2026 Comment on Caveman leadership and the CDO*

We don’t have written records, but I’m imagining that groups of cavemen made decisions around the fire in largely the same way we run sophisticated

Marketing

How to create Claude skills: What your team actually needs

Oct 26, 2026 0
Marketing

Is our attitude up to us?

Oct 26, 2026 0
Investments

Build Local SEO Pages Around How You Serve Customers

Oct 26, 2026 0
Marketing

Why Strategy Matters More, Not Less, in the AI Era

Oct 25, 2026 0
Marketing

Hospitality in the mirror

Oct 25, 2026 0
Marketing

Caveman leadership and the CDO*

Oct 24, 2026 0
Marketing

AI, guided by marketing intelligence: The strategic SMM’s guide to weekly planning

May 22, 2025 Comment on AI, guided by marketing intelligence: The strategic SMM’s guide to weekly planning

You’ve got four stakeholders in your inbox, five blank slots on your calendar, and zero

Finance

How to Use Instagram Close Friends (and Pair With Broadcast Channels and Unlockable Reels)

May 22, 2025 Comment on How to Use Instagram Close Friends (and Pair With Broadcast Channels and Unlockable Reels)

Having thousands of followers is great. But sometimes, the real value of social media comes

Marketing

Debunked by AI: The future of misinformation on social

May 22, 2025 Comment on Debunked by AI: The future of misinformation on social

Ethan Mollick, professor of management at Wharton Business School, has a simple benchmark for tracking

Finance

How to Start a Newsletter: A Step-by-Step Guide for Beginners

May 22, 2025 Comment on How to Start a Newsletter: A Step-by-Step Guide for Beginners

Ever felt like your great ideas, business updates, or stories vanish into the social media

Marketing

Clarke’s Law (part 2)

May 22, 2025 Comment on Clarke’s Law (part 2)

All sufficiently advanced technology is now widespread. Batman used to have gadgets that gave him

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Posts

  • How to create Claude skills: What your team actually needs
  • Is our attitude up to us?
  • Build Local SEO Pages Around How You Serve Customers
  • Why Strategy Matters More, Not Less, in the AI Era
  • Hospitality in the mirror
Marketing

How to create Claude skills: What your team actually needs

Oct 26, 2026 0
Marketing

Is our attitude up to us?

Oct 26, 2026 0
Investments

Build Local SEO Pages Around How You Serve Customers

Oct 26, 2026 0
Marketing

Why Strategy Matters More, Not Less, in the AI Era

Oct 25, 2026 0
Marketing

Hospitality in the mirror

Oct 25, 2026 0
Marketing

Caveman leadership and the CDO*

Oct 24, 2026 0
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