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Marketing

How to create Claude skills: What your team actually needs

Oct 26, 2026 Comment on How to create Claude skills: What your team actually needs

Claude skills help teams save repeatable workflows as instructions that apply automatically — without pasting a long prompt into every chat. A team writes the

Marketing

Is our attitude up to us?

Oct 26, 2026 Comment on Is our attitude up to us?

If the stakes are high enough and the duration you need to keep it together is short enough, can you control your response? Because if

Investments

Build Local SEO Pages Around How You Serve Customers

Oct 26, 2026 Comment on Build Local SEO Pages Around How You Serve Customers

You’ve probably landed on a plumber’s website with a page for every city in the state, including towns hours from the shop. Honestly, that reads

Marketing

Why Strategy Matters More, Not Less, in the AI Era

Oct 25, 2026 Comment on Why Strategy Matters More, Not Less, in the AI Era

  Artificial Intelligence Is a Transforming Technology It’s now clear that artificial intelligence (AI) will transform how business is conducted in virtually every sector of

Marketing

Hospitality in the mirror

Oct 25, 2026 Comment on Hospitality in the mirror

Danny Meyer and Will Guidara have each written fabulous books about hospitality. They missed one thing. The customers who get the most authentic and lasting

Marketing

Caveman leadership and the CDO*

Oct 24, 2026 Comment on Caveman leadership and the CDO*

We don’t have written records, but I’m imagining that groups of cavemen made decisions around the fire in largely the same way we run sophisticated

Marketing

How to create Claude skills: What your team actually needs

Oct 26, 2026 0
Marketing

Is our attitude up to us?

Oct 26, 2026 0
Investments

Build Local SEO Pages Around How You Serve Customers

Oct 26, 2026 0
Marketing

Why Strategy Matters More, Not Less, in the AI Era

Oct 25, 2026 0
Marketing

Hospitality in the mirror

Oct 25, 2026 0
Marketing

Caveman leadership and the CDO*

Oct 24, 2026 0
Marketing

What makes a good website? Here are 16 things I look at [new data]

May 28, 2025 Comment on What makes a good website? Here are 16 things I look at [new data]

Your website strategy should help drive business and marketing objectives. For your website to work,

Marketing

Video is vital to ecommerce marketing — here’s what marketers need to know

May 28, 2025 Comment on Video is vital to ecommerce marketing — here’s what marketers need to know

Video in ecommerce isn’t optional anymore — it’s the bare minimum. I don’t want to

Marketing

How AI assistants can make you 10x more productive: A step-by-step guide

May 28, 2025 Comment on How AI assistants can make you 10x more productive: A step-by-step guide

Let‘s be honest: AI assistants aren’t just for executives anymore. They’re the secret weapon that

Marketing

Just the right length

May 28, 2025 Comment on Just the right length

Pop songs are 200 seconds long because the mechanical properties of 78 and 45 rpm

News

Nike’s Amazon U-Turn – Why the Swoosh Is Back and What It Means

May 27, 2025 Comment on Nike’s Amazon U-Turn – Why the Swoosh Is Back and What It Means

Nike’s Original Exit from Amazon  In 2019, Nike made waves by cutting ties with Amazon

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Posts

  • How to create Claude skills: What your team actually needs
  • Is our attitude up to us?
  • Build Local SEO Pages Around How You Serve Customers
  • Why Strategy Matters More, Not Less, in the AI Era
  • Hospitality in the mirror
Marketing

How to create Claude skills: What your team actually needs

Oct 26, 2026 0
Marketing

Is our attitude up to us?

Oct 26, 2026 0
Investments

Build Local SEO Pages Around How You Serve Customers

Oct 26, 2026 0
Marketing

Why Strategy Matters More, Not Less, in the AI Era

Oct 25, 2026 0
Marketing

Hospitality in the mirror

Oct 25, 2026 0
Marketing

Caveman leadership and the CDO*

Oct 24, 2026 0
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