“We’re all being surprised at the same time”
Keith Jarrett on improvisation. When the artist is creating in real time, in conjunction with the witnesses in the room, “performance” goes away. It’s creation.
An invitation to vibration
Many organizations have a widget or service, something people already need or want, and they
Small Business Marketing Tasks You Should Stop Doing Manually
If you’re spending hours doing the same marketing tasks over and over again, you’re not
Why B2B marketers can’t ignore Threads anymore
You’re scrolling through Instagram, tapping through Stories, or checking in on your favorite B2B influencer,
What sort of success?
“Who’s it for?” is not simply a question about your target customer. Milton Friedman offered
Six Key Steps to Winning CFO (and CEO) Support for Increased Investment in Brand Marketing
After languishing in the shadow of performance marketing for more than two decades, B2B brand
