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Early rejections

May 12, 2026 Comment on Early rejections

Long after the fact, these are the best kind. They remind us of how far we’ve come. They’re proof that not giving up was a

Marketing

Behind the making of B2B Social’s Rising 30 with Alina Dallal

May 11, 2026 Comment on Behind the making of B2B Social’s Rising 30 with Alina Dallal

In this episode of Behind the Post, Alina Dallal goes behind the scenes of Oktopost’s B2B Social’s Rising 30. She breaks down how it came

Marketing

The Oktopost Claude Plugin: Turn AI content into governed B2B social campaigns

May 11, 2026 Comment on The Oktopost Claude Plugin: Turn AI content into governed B2B social campaigns

AI is already transforming how B2B marketing teams create content. But content generation is only the beginning. For enterprise marketing teams, the real challenge starts

Finance

Your Complete Guide to Social Media Marketing: Platforms, Strategy, and Tips for Growth

May 11, 2026 Comment on Your Complete Guide to Social Media Marketing: Platforms, Strategy, and Tips for Growth

Not sure where to start with social media marketing? This guide walks you through everything from choosing platforms to building a strategy that sticks. Marketers,

Marketing

The shared tragedy of Red Queen hiring

May 11, 2026 Comment on The shared tragedy of Red Queen hiring

Runaway selection happens when organizations compete with each other far beyond the point where it’s rational to do so. We see this in species as

Marketing

Surveyed CEOs Paint a Mixed Picture of CMO Performance

May 10, 2026 Comment on Surveyed CEOs Paint a Mixed Picture of CMO Performance

Source:  Boathouse Group, Inc. Surveyed CEOs gave their CMO high marks for alignment with CEO and business objectives, effectiveness at building cross-functional relationships, and understanding

Marketing

Early rejections

May 12, 2026 0
Marketing

Behind the making of B2B Social’s Rising 30 with Alina Dallal

May 11, 2026 0
Marketing

The Oktopost Claude Plugin: Turn AI content into governed B2B social campaigns

May 11, 2026 0
Finance

Your Complete Guide to Social Media Marketing: Platforms, Strategy, and Tips for Growth

May 11, 2026 0
Marketing

The shared tragedy of Red Queen hiring

May 11, 2026 0
Marketing

Surveyed CEOs Paint a Mixed Picture of CMO Performance

May 10, 2026 0
News

Lumping and Splitting in Taxonomy

Jan 11, 2020 adminComment on Lumping and Splitting in Taxonomy

Creating a taxonomy — noting which distinctions matter — often seems more art than science. 

Finance

Selling A Premium Product Is About More Than Its Price

Jan 6, 2020 adminComment on Selling A Premium Product Is About More Than Its Price

One of the hardest things in business is to work out what price to charge

Marketing

Designing Multi-Purpose Content

Sep 2, 2019 adminComment on Designing Multi-Purpose Content

Publishers can do more with content when content is able to serve more than one

News

AdWords AI Will Auto-Generate Then Auto-Launch Fun New Ads

Mar 29, 2018 adminComment on AdWords AI Will Auto-Generate Then Auto-Launch Fun New Ads

In late April Google will start offering (forcing) a new tool letting artificial intelligence generate

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Posts

  • Early rejections
  • Behind the making of B2B Social’s Rising 30 with Alina Dallal
  • The Oktopost Claude Plugin: Turn AI content into governed B2B social campaigns
  • Your Complete Guide to Social Media Marketing: Platforms, Strategy, and Tips for Growth
  • The shared tragedy of Red Queen hiring
Marketing

Early rejections

May 12, 2026 0
Marketing

Behind the making of B2B Social’s Rising 30 with Alina Dallal

May 11, 2026 0
Marketing

The Oktopost Claude Plugin: Turn AI content into governed B2B social campaigns

May 11, 2026 0
Finance

Your Complete Guide to Social Media Marketing: Platforms, Strategy, and Tips for Growth

May 11, 2026 0
Marketing

The shared tragedy of Red Queen hiring

May 11, 2026 0
Marketing

Surveyed CEOs Paint a Mixed Picture of CMO Performance

May 10, 2026 0
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