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2026

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Marketing

Empathy and good advice

Jun 24, 2026 Comment on Empathy and good advice

Focus groups and informal feedback offer a trap: Asking someone in the target audience if

Marketing

How to Measure Social Selling ROI: A Guide

Jun 24, 2026 Comment on How to Measure Social Selling ROI: A Guide

Picture a quarterly pipeline review. The VP of Sales pulls up the attribution report, scans

Finance

Collaborative Posts Are Coming to LinkedIn — What They Are and How to Make Them Work

Jun 23, 2026 Comment on Collaborative Posts Are Coming to LinkedIn — What They Are and How to Make Them Work

I spotted a post in my LinkedIn morning scroll from Austin Null — and it

Marketing

Limited swag (the Knot multipack)

Jun 23, 2026 Comment on Limited swag (the Knot multipack)

Promotion, activation, and conversation come together when the early adopters have a tool to share

Marketing

How to Build Your First AI Agent (Without Engineering Support)

Jun 23, 2026 Comment on How to Build Your First AI Agent (Without Engineering Support)

Somewhere in the past eighteen months, “AI agent” became a marketing team’s answer to every

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