My New Book Is Here: The Persuasion Engine
For years, neuromarketing meant one thing: expensive lab equipment, complicated studies, and a budget most
Is it plugged in?
If your toaster isn’t working, this is the first place to start. A combination of
Which LinkedIn metrics actually matter in B2B marketing? Beyond likes and shares
Key takeaways: • Move beyond vanity metrics like likes and shares: focus on account-relevant reach,
The second thing
It’s useful and satisfying to have people go along with your wishes and your taste.