AEO for product marketing teams: How to ensure your positioning shows up accurately in AI results
Product marketing’s core job is positioning: Deciding how a product should be described, what category
Product marketing’s core job is positioning: Deciding how a product should be described, what category
Marketing leadership decisions used to be about where to allocate resources between known channels like
Growth marketing is all about finding the next channel opportunity before the current one gets
Digital marketing teams have spent years building integrated measurement, connecting paid, organic, social, and email
Content strategists already know how to build for search. They understand how to map topics,